That’s right folks, today, September 2, 2010 is the first ever International Cabernet Day, joyously celebrating all things having to do with Cabernet Sauvignon. Invented by Rick Bakas, Social Media Marketing Director at St. Supery Winery located in Rutherford, CA (Napa Valley), this social media phenomenon has spawned "Cab" events in Napa and Sonoma, Los Angeles, New York, New Jersey, Washington DC, Orlando, Wichita, Kansas City, Dallas, Austin, Santa Fe and beyond. International “Meetups” will take place in Canada, Chile, South Africa, Italy and France to partake in all things Cab.
“This event is actually Intergalactic,” said Rick Bakas. “Cabernet Day serves as a kick off to California Wine Month (September) and also a beginning of the holiday wine buying season.” St. Supery itself is one of the main sites to visit today – as about a dozen 12 fine Napa wineries will be pouring Cabernets for all to share. Free and open to everyone. 12:00 – 6:00 PM at St. Supery Winery. (8440 St. Helena Highway Rutherford (707) 963-4507) Check it out.
I’ll be doing my own tasting of excellent Napa Cabernets with friends today - and will report back with “Cab” findings soon. Go out and enjoy Cabernet Day by sampling Cabs with friends at home, restaurants and wine bars or join a meeting. This is a fun and enjoyable way to learn about the king of grapes - Cabernet Sauvignon. What’s not to like?
The main site for Cabernet Day is http://cabernet.eventbrite.com
Locations for meetups are at http://www.meetup.com/cabernet
c. Bob Ecker
Photo by Bob Ecker
Comments
Make sure to use the hashtag #Cabernet today to keep up with all the goings on!
Cool...what Cabs will you be tasting?
Enjoy! it's always nice to take this kind of research seriously :-)
I missed that day, and drank Chianti instead, so I'll have to celebrate International Cabernet Day a bit late.
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