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Is Barrett-Jackson biased against Mopars?

1971 'Cuda 340
1971 'Cuda 340Barrett-Jackson

It's been 10 days since Barrett-Jackson's Scottsdale extravaganza, but people are still reeling from the ungodly prices paid for the likes of several L88 Corvettes and a few others.

The GTX-R was built in cooperation of Steve Strope Pure Vision design and Daimler Chrysler for the 2003 SEMA show.
The GTX-R was built in cooperation of Steve Strope Pure Vision design and Daimler Chrysler for the 2003 SEMA show.Barrett-Jackson

But what about Mopars? Mopars continue to have a strong collector presence despite the uncertainty of the post-recession economy, going toe-to-toe against the best from Chevrolet and Ford (Shelbys and Boss Mustangs).

So it was quite surprising to hear the bellyaching from Mopar fans during the auction, making accusations that Barrett-Jackson is biased against Mopars. Why, how could B-J not be? They keep on cutting to commercials when a Mopar appears! Could it be because Ford and Chevy are sponsors?

Or so the Mopar fans were saying, which is I spent five hours tabulating all the cars that went on the block as well as those that were spotlighted by the MCs. Can you guess how Mopars fared?

In the first two-hour segment, Mopars appeared 13 times. Chevys (including Corvettes) numbered seven. Mustangs? Four!

The second segment, which was three hours long, was different:

  • Ford and Mercury: 9
  • Mopar: 6
  • Mustang: 4
  • Other: 13
  • Chevy: 17
  • Pontiac: 2

It's especially amusing because there were people on other forums complaining that their favorite brand was getting slighted by the TV crew.

Judging by the Mopar folks, that simply ain't true - only Mopars get slighted.

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