Seeking to bring the joy of wanderlust to fashion-lovers with the click of a button, Alekka.com launches in the U.S. this April to shoppers nationwide. Offering a highly curated selection of accessories by talented emerging designers as well as select industry-insider favorites from around the globe, Alekka aims to capture the spirit of a life well-lived through fashion by offering inspired accessories that one would not find simply anywhere. Created by former fashion journalist and travel enthusiast, Alekka is a shopping destination for the style adventurer, not the trend follower.
With the spotlight too frequently shining on the same big name brands, Alekka promises to offer something different for the girl that favors the eclectic; that seeks to buy accessories not every other woman will own. Frustrated by the hunt to find new and exciting accessories, Voyatzakis founded Alekka with a clear vision – to give emerging talent the chance to be discovered, while also offering her shoppers truly unique products in one designated place, saving them a great deal of time searching for something special. Featuring products from rising stars in fashion such as Phyllis + Rosie, Tiffany Kunz, and Lionette alongside select industry-insider favorites such as Eugenia Kim (come fall), Le Specs and Giles & Brother, Alekka will offer shoppers a wide array of accessories ranging from scarves and handbags, to sunglasses, jewelry and one-of-a-kind home goods.
Inspired by the founder’s personal travels and international finds, the products sold on Alekka will be deeply rooted in showcasing different cultures around the world. Besides carrying pieces from emerging brands as well as insider favorites, Voyatzakis also personally scours the global markets for unique treasures to sell in limited quantities on Alekka, ensuring anyone will be able to find authentic artisanal products that embody the spirit and cultures of her travel destinations. The website seeks to bring a personalized touch to the world of e-commerce, making it a perfect platform for style inspiration among likeminded travel and fashion enthusiasts. As Voyatzakis continues her travels, she plans to take the shopper along on the journey, bringing back original finds to discover each time they visit the site.
Alekka is for the woman who craves the new and different. This woman seeks to seamlessly incorporate her distinctive finds into a wardrobe of classics. According to Voyatzakis, “Alekka is a digital shopping experience for the discerning eye, the audacious globe-trotter and the style savant.” The Alekka girl strives to explore the definition of fashion, she lives to take risks, to stand out, and to better understand herself through style. With a wide array of products that capture the spirit of their cultures, Alekka.com is sure to become the go-to shopping destination for the fashion innovator.
Alekka will offer accessories ranging from $30 to $1,500 (with most products falling between $100- $400 USD) and will ship nationwide. For more information or to browse available items, please visit www.Alekka.com.