Fletcher is an American author of humorous fiction and science fiction. He is the author of the Stranded In Time series of science fiction novels, including Pirates of the Storm, The Corpornation, and the upcoming third installment, Timeless. His humorous works include Sniffing Out Stink Ape, The Great Chupacabra Kerfuffle, and The Eight Fingered Fiend of Lake Porker.
In addition to his novels, Fletcher Best also writes short stories that are published exclusively for the enjoyment of visitors to his website, FletcherBest.com. These include the popular, Manatee Vengeance - Blood at the Boat Launch, Alien Invasion of the Zombie Apocalypse, Operation Black Friday, and A Fabulous Business Opportunity.
Born in Miami, Florida, Fletcher has lived in Texas since 1988. He (or more correctly, his real-life alter-ego George Best) attended Parker College of Chiropractic in Dallas before beginning a chiropractic practice in San Antonio in 1992. He has resided in San Antonio ever since and now lives in sin with his girlfriend and their 4 cats (the sin being strictly with the girlfriend, not the cats).
Readers are invited to connect with Fletcher through his website at http://www.FletcherBest.com.
Thank you for this interview, Fletcher. Can you tell us a little about yourself and how long you’ve been writing?
I’m Fletcher Best. I have been writing fiction off and on for my own enjoyment since I was a teenager, but I only began publishing my work in the past year. I have also published health-related non-fiction content under my real first name, George Best, as I am a chiropractor in addition to being an author.
Can you tell us briefly what your book is about?
The Eight Fingered Fiend of Lake Porker is about the many secrets and dirty deeds that take place in a small town in Texas. The title refers to Octavio, a giant freshwater octopus that was secretly bred by the lonely woman scientist who runs the local fish breeding facility. The scientist’s creation brings her great pleasure in more ways than one and that becomes a problem when the octopus periodically escapes into the lake and unleashes his sexual talents on unsuspecting swimmers. This attracts the attention of not only local law enforcement, but also a pair of documentary filmmakers out to make their next hit cable television special. But Octavio is just one of the secrets of Lake Porker. There’s illicit affairs, methamphetamine distribution, election fraud, and murder - so there’s something in the book for everyone!
Why did you choose your particular genre?
I am a big fan of author Christopher Moore, and I wanted to write something funny and outrageous that people would enjoy as much as I’ve enjoyed his books.
What was your greatest challenge writing this book?
I think the biggest challenge was writing sexual content that was descriptive enough to get across what was happening, without being too explicit and having the book become a weird sort of erotica. Not that erotica is a bad thing, but I think the book will appeal to a broader audience with keeping the sexual content a little toned down.
Are you published by a traditional house, small press or are you self-published?
I am self-published.
Was it the right choice for you?
I think so. While I would consider working with a traditional publisher, I really didn’t want to spend months or years hoping to get a contract before my work ever saw the light of day. I would rather put my work out there for the enjoyment of the readers who find it through my grassroots marketing and spend my time and energy gradually earning a following.
How are you promoting your book thus far?
I’m starting on a blog tour. I have my own blog where I publish free short stories to give people a taste of my work and those posts are promoted on Twitter, Facebook, and on my Goodreads page. I’m running a giveaway on my blog and some of the blogs on the tour. I also released a prequel book to The Eight Fingered Fiend of Lake Porker called Sniffing Out Stink Ape on Amazon KDP Select and I have another prequel I’m about to release called The Great Chupacabra Kerfuffle. The idea of the prequels is to get some exposure for my work prior to the release of the larger book and hopefully have some fans already primed and ready for the new release. I’m using the free promo period on KDP select for the prequels and then they’re 99 cents on Amazon. Once the time period for the exclusive publishing expires on KDP select, I’ll make them available for free through Smashwords’ distribution and hopefully get Amazon to match the free pricing.
How is that going for you?
So far, so good. I have pretty conservative expectations for my first few books, especially in the short-term. Ultimately my plan is to continue releasing a mixture of paid and free titles to grow my audience to where my writing provides a fun way to make a good living.
Can you tell us one thing you have done that actually resulted in one or more sales?
I used Facebook ads targeted to fans of Christopher Moore and Carl Hiaasen to promote my prequel book during the free period on KDP Select and that generated a good number of downloads and a couple of really nice reviews. The Eight Fingered Fiend has only been released in print so far, but I think that it will get some sales when it goes live on Kindle and other ebook formats from the people who liked Sniffing Out Stink Ape.
Do you have another job besides writing?
As I mentioned previously, I am a chiropractor. I maintain a part-time practice and also run a website on treating sciatica in addition to my writing.
If you could give one book promotion tip to new authors, what would that be?
Think long-term and multiple titles. I attended a seminar on self-publishing a year or so ago and a lot of the people there seemed to have this concept of becoming successful with their one great book. While there are people who have success with one book, the vast majority of successful authors have published multiple books. It takes time to build a following, but if you treat your readers right, you’ll always have a loyal fan base who is eager to get your latest book.
What’s next for you?
Of course, I’ll be periodically publishing new short stories on my blog, but my next book release will be the third installment of my Stranded in Time science fiction series, tentatively titled Timeless, which is nearing completion. After that I have some ideas I’m working on for a new humorous fiction book that is a completely new story but probably tied loosely to The Eight Fingered Fiend of Lake Porker. Once that’s done, I expect that I’ll need to start working on my acceptance speech for the Nobel Prize in literature.