The adult survey finds strong food and drink combining preferences. The pairing of soft drinks with calorie dense foods is regarded favorably, while the pairing of soft drinks with vegetables is not. In child food trials, vegetable consumption is not influenced by the child’s fussiness but is influenced by the drink accompaniment.
In limited contexts, these findings demonstrate the contingent relationship between drink context and food consumption. Both palate preference and associative learning may be mechanisms driving the effects of drink context on food consumption.
The findings suggest simple consumer strategies that might be employed to change dietary patterns. For example, drink water with meals, and hold straightforward policy implications. Another example might be to increase water as the default option in meal deals.
According to the study, "Contingent Choice: Exploring the Relationship between Sweetened Beverages and Vegetable Consumption," recently published in the journal Appetite, the key to getting children to eat their greens may be to give them water with their meals. To read the full article from Appetite on ScienceDirect see, "Contingent Choice: Exploring the Relationship Between Sweetened Beverages and Vegetable Consumption." Authors are T. Bettina Cornwell, Anna R. McAlister.
In the study, researchers from the University of Oregon claim that serving water encourages children to make better diet choices, as they associate sugary, high-calorie drinks with fast food. Check out the news release, "Children may eat their greens with a glass of water," from the journal Appetite.
The study looked at the drinks and vegetables consumed by 75 children aged three to five. The children ate more raw vegetables such as carrots or peppers when they had water with a meal than if they had a soft drink. The researchers said serving water could be a simple and effective dietary change to help address obesity, and that it would also reduce dehydration.
The study also was covered by mainstream media such as The Telegraph, The Daily Mail, New Medical and several other news services. Click on the links below to read the full stories online: See, "Key to getting children to eat greens revealed...just give them a glass of water with their meal," – The Daily Mail or "Water could change the way we eat: Study" - News Medical.