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How Pharma does it now?

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This NPR article was brought to my attention by a friend. And actually speaking to a doctor who spoke to me frankly.

He told me at being at one of these events, then having a dream in which he and the other doctors present were jerked off by the pharma sellers...he came home asked a colleague if that meant he was a bit conflicted...and the guy replied, yeah that probably means you're conflicted.

The insightful part of this story is in 'who' the doctors try to get to be promotoers, and now, how they do so, that the fancy golf outings and overpriced dinners have been put on the no/no list.

Just good to have in the back of your mind, the next time you go to see you G.P, your shrink, etc.:


http://www.npr.org/templates/story/story.php?storyId=130730104&sc=emaf

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