"Grenade" singer Bruno Mars will be hitting the stage during the halftime show at this year's Super Bowl. He will be joined by the Red Hot Chili Peppers for a performance that will be seen by millions.
Although it seems like a performance worth a lot for such a big-time artist Mars won't be earning anything for the duration of his performance.
The NFL Director of Programming Lawrence Randall told TIME last year in an interview "We’re putting someone up there for 12 and a half minutes in front of the largest audience that any television program garners in the United States." He added "It’s a pretty good deal. It’s the famous win-win for both parties."
Beyonce, last year's performer is among the list of halftime show artists who were not paid for their efforts. They likely view the gig as even more exposure which will lead to an increase in album sales for the year.
This year Bruno Mars, although hesitant to share details about his performance said that he doesn't have any tricks up his sleeve and that he hopes his instruments and songs are enough for the large audience.
For more information visit http://business.time.com/2014/02/02/bruno-mars-red-hot-chili-peppers-sup...