Photo: Dan Kalleres
After kitchens and baths, the most important room for buyers is typically the master or main bedroom. This is the one room in the house that exists for most people to get away from the stressors of their day and relax. Make sure you take the time to address any and all potential concerns the buyers might have. Let’s look at some potential problem areas and how to correct them:
De-cluttering and de-personalizing: Always the first thing you do in every room, don’t neglect it here. Take down family photos, remove excess clutter from the tops of nightstands and other furniture and make sure laundry is filed away neatly. Consider lifting the bed and using storage containers if necessary.
Flooring: The flooring in your master bedroom can vary from laminate to carpet or hardwoods. If you have hardwood floors covered by carpet, even if they aren’t in great shape, buyers will want to see them, so take up the carpet. Putting a sign up that says “hardwoods under carpet” just won’t do the trick. If your feet get cold, it’s okay to put a rug around the bed for added warmth. If you are thinking of replacing the flooring, consider a heated floor. If you’re planning on staying for several years yet, you’ll get better bang for your buck than putting them in just to sell.
Walls: If there’s wallpaper, make sure you take it down. Assuming that we’re now just looking at paint colors, go for restful and relaxing. There is no one perfect color for bedrooms. Consider the color of adjacent rooms (master bath, hallway, etc.) and try to keep from clashing. Some colors are better for bedrooms because they are naturally relaxing, such as pale greens and pale blues (not forest green or navy blue).
Photo: Dan Kalleres
Window Treatments: Coordinate your window treatments with your wall color, flooring and bedding to add to the relaxing getaway feeling. Make sure the room gets plenty of natural light. If a buyer loves blackout shades, that’s fine for when they’re sleeping, but you don’t want to walk into a cave of a bedroom in the middle of the day. Let in the light!
Bedding: Your bedding choice should again reflect the tranquil oasis that should be the master bedroom. Avoid bedding that has patterns that are too busy or loud colors that distract the buyers. Crisp, clean bedding and fluffy pillows help draw buyers in and keep them there.
Furniture: Be careful to select only those pieces of furniture for your bedroom that will help show off the size and stature of the room. A small master bedroom with too many pieces of furniture will make the room feel much smaller. As you clean out closets, consider reducing extra furniture and putting it into storage if necessary. If the room is large enough to support it, a chair for reading or a bench at the end of the bed to take off your shoes is a good idea.
Lighting: Depending on the size of the room, style of the house, etc., there are a couple options. A chandelier in some master bedrooms is an elegant fixture that adds to the impressive nature of the room. In bedrooms with vaulted ceilings, a nice ceiling fan with lights may be the appropriate choice. In smaller rooms with lower ceilings, consider a smaller-scale, ceiling-hugging fixture instead. Make sure the number of lights, wattage, style and finish of the fixture are all considered.
Accessories: Accessories are the jewelry for the room. If you take away too much in the de-personalizing phase, the room will feel cold and uninviting. Keep a few items that work well for the room, or pick up some items if you don’t have them. Items most likely to be used to accessorize a master bedroom are usually decorative pillows, throws, a serving tray for the bed (gives it a bed and breakfast look), wall art/sculpture, and perhaps some candles and candleholders. Be creative, but make sure whatever you put out helps draw buyers in and gives them a rested and relaxed feeling.
Sometimes, the best staging materials come from different rooms in the house. Don’t limit yourself to the things you currently have in your bedroom. There might be something very useful in another room that may be better suited for the bedroom. If not, use some of your staging budget to pick up items. It will be well worth the cost and effort if it leads to a sale on your home!
Photo: Dan Kalleres
If you have a home staging question or would like to share a staging tip, please let me know. Send me a photo of your home staging dilemma and I’ll be happy to help!
Home staging tip: If you’re worried that your new bedding purchased to help stage the bedroom might get dirty, put the fresh bedding on for open houses and showings, then replace it with your regular, comfortable set for sleeping on and the bedding will always look fresh and new!
For more info: If you need some inspiration, look at the advertisements for bedding, accessories and other items rather than looking through design magazines. Remember that interior design is focused on creating a room that’s specific to your tastes. Your goal in home staging is to appeal to the most potential buyers. Shows on HGTV such as Designed to Sell frequently show well-staged master bedrooms and may help provide some tips on giving your room the right look.