Los Angeles PRNewswire released today that Savings.com, the leading online source for coupons, deals and expert shopping tips revealed their 2013 “Best Times to Buy Holiday Gifts” guide. The annual guide helps consumers navigate the holiday shopping season, including what to buy on Black Friday and Cyber Monday.
The guide was based upon a data source of 1.5 million deals from 25,000 retailers and polled leading consumer and shopping experts. The findings are that in addition to Black Friday and Cyber Monday, there are several other peak sale periods during which consumers should be shopping to maximize their savings.
Highlights of the report include:
Electronics: Black Friday and Cyber Monday continue to offer deep discounts on electronics, but watch in early November as retailers will entice consumers to start their holiday at that time. When the calendar has fewer days between Thanksgiving and Christmas, retailers need to kick off promotional strategies earlier, such as November in order to make up for less days in the traditional shopping season.
Clothing and Accessories: The best time to buy apparel and accessories, including shoes, jewelry, and handbags, will be Cyber Monday with significant deals from all major retailers.
The time period of December 15-24 offers the highest percentage off the price of deals, but fewer deals are available.
Food and Wine: In the three days before Christmas, the best discounts are found on food and wine which is sought for the last minute gift giving for parties, friends and co-workers.
Toys, Games, Sporting Equipment: Black Friday and Cyber Monday are big event sales, but a spike occurs in the first week of December and around December 20.
Loren Bendele, co-founder and President of Savings.com suggests that consumers use this guide and think outside the Black Friday Box for deals. He suggests that since this holiday season has fewer days in the calendar shopping year, it will be important to sift through what is out there.
Savings.com has launched a one-stop Black Friday and Cyber Monday Sales site with complete coverage of the best deals for those days. Shoppers will have access to more than 40,000 coupons from discount and luxury brands.
You can visit Savings.com and respond on the website what stores and categories you would like to see.