While the first installment of the "Holladay Specials" premiered to record ratings, bringing in 3.8 million viewers, the show's second special (which aired earlier in January) had a Thanksgiving theme which brought in 2.10 million viewers.
Sunday night's special, although billed as a new episode, was really a "best of" show, with highlights and recaps from season one. Ratings experienced a modest decline over the prior Sunday's "Holladay Special", coming in at 1.93 million viewers. The downward trend may suggest diminishing enthusiasm for the McIntyre, Ga. family best known for celebrating their redneck lifestyle. The next special, themed around Christmas and airing on Feb. 10, will be a better indicator of whether or not the ratings decline is indicative of a larger viewership jump.
Other cable programming in Boo Boo's 9 P.M. EST slot that beat out the reality show about the child pageant star was "Ax Men" with 3.56 million viewers, "Kourtney & Kim take Miami" with 2.07 million viewers, and "Law & Order: SVU" with 2.85 million viewers. "Ax Men" took the lead at the 9 P.M. EST time slot across cable and network shows.
June "Mama" Shannon took to the official Alana Thompson fan page and Facebook to spin their ratings in a ratings a positive light, saying:
we got the ratings in today from Sunday we had 2 million viewers woohoo thanks to everyone that watched we wont b on this Sunday cause of Superbowl but will be back Feb 10 with our Christmas special at 8 est on TLC...THANKS for our continued support
Alana's fan page also responded to fans who were anxious to see new material, writing:
The episode on Feb. 10th is the CHRISTMAS episode and is brand new. We are also in the process of filming SEASON 2 which will air in May some time, but date isn't set yet
Many fans lamented that Honey Boo Boo wouldn't be giving them an alternative to the Superbowl.