Summertime is when appetites surge. To satisfy these herculean hungers, Red Robin has created a new burger of mythical proportions, the Colossus Burger. Inspired by the new Paramount Pictures and MGM Pictures movie, Hercules, this new burger packs a big punch.
The Colossus Burger is a fire-grilled beef patty piled high with an unbeatable combination of finely chopped smoked brisket, provolone cheese, grilled onions and Red Robin’s Campfire and Triple S BBQ sauces served on a sesame seed bun. The special burger will be available through September 1.
To celebrate the release of Hercules, Red Robin is offering several special promotions.
Guests who purchase a $25 limited edition “Hercules” gift card at participating Red Robin restaurants and Kroger supermarket locations will receive a free movie ticket to see the film when they enter their gift card code at www.redrobin.com/herculesmovie. These guests will then be entered into a sweepstakes for a chance to win a trip for two to Los Angeles, a tour of Paramount Pictures Studios and other great prizes. Red Robin Royalty members receive double entry into the sweepstakes for every limited edition gift card purchased. Gift cards can be purchased at participating Red Robin restaurants nationwide now through Sept. 1, as well as participating Kroger supermarket locations through July 31. For full sweepstakes rules and how to enter without purchase, visit www.redrobin.com/herculesmovie.
“Red Robin’s collaboration with this summer’s blockbuster ‘Hercules’ film gives us an exciting chance to reach moviegoers through our high-value Burgers and a Movie program,” said Denny Marie Post, Red Robin’s senior vice president and chief marketing officer. “The limited-time Colossus Burger is an epic flavor combination, making Red Robin the perfect destination before or after seeing ‘Hercules’.”
“Hercules” stars Dwayne Johnson as both man and myth, leading a band of mercenaries to help end a bloody civil war in the land of Thrace and return the rightful king to his throne. A tormented soul from birth, Hercules has the strength of a God but feels the suffering of a human. Unimaginable villains will test the mythical power of Hercules in director Brett Ratner’s gritty take on one of the most epic action heroes of the ages. The film also stars Ian McShane, Rufus Sewell, Joseph Fiennes, Peter Mullan, Aksel Hennie, Ingrid Berdal, Reece Ritchie, Tobias Santelmann, Rebecca Ferguson, Isaac Andrews and John Hurt.
“Hercules” is produced by Beau Flynn, Barry Levine and Brett Ratner. Based on Radical Comics’ “Hercules” by Steve Moore, with a screenplay by Ryan J. Condal and Evan Spiliotopoulos. Directed by Brett Ratner.
To reward fans of Hercules, any guest who sees “Hercules” during opening weekend and brings their ticket stub into participating restaurants from Monday, July 28 through Thursday, July 31, will receive $3 off their visit.While a purchase of the Colossus Burger isn't required, the new burger might be a perfect way to cap off the Hercules experience.
Building on the Hercules promotions, Red Robin is offering two new beverages. Following the success of last summer’s Can-Crafted Cocktails, a unique combination of beer and liquor served in a first-to-market, reusable beer can for 21-and-over guests, Red Robin is debuting two new flavors, including:
- Wildbeer –y Can-Crafted Cocktail – a berry-licious mix of Tito’s Handmade Vodka, Redd’s Strawberry Ale, Red Robin’s strawberry-raspberry purée and Minute Maid Lemonade; the Wildbeer-y is available in a collector’s edition baseball and American flag-themed can
- Beer ‘Rita Can-Crafted Cocktail – a refreshing combination of Sauza Blue Silver 100% Agave Tequila, triple sec and Red Robin’s house-made sweet and sour mix topped with a cold Coronita
“Our new Wildbeer-y Can-Crafted Cocktail is served in a souvenir beer can featuring Red Robin’s signature baseball American flag and is definitely a fun treat for our guests this season,” said Donna Ruch, Red Robin’s master mixologist. “In true Red Robin style, we are continuing our focus on remixing American classics to bring innovative beverages to our adult guests that they can’t find anywhere else.”
Bring the family to Red Robin for a hugely satisfying meal that can give everyone the strength to hold the weight of the world, just like Hercules.