In this article I will be talking about Heel-That-Pain—an established brand name with its own website, which is quite impressive. If you are like me, one of the first things you will notice is the spelling of the first word. Normally you heal a pain as in ameliorating it and causing it to go away. Heel refers to the back of the foot. Therefore, one knows that the brand Heel-That-Pain must have something to do with healing heel pain. At heel-that-pain.com you will find relief “for Plantar Fasciitis, Heel Spur[s] & Heel pain”. The site does so much more than just promote the products, but it does endorse Heel-That-Pain (HTP) brand products. The most promotional content is for HTP Heel Seats. However, the site also explains things from a medical standpoint and offers other methods of pain relief. This is why the homepage says that these products are “Recommended by Top Foot Doctors and Famous Athletes”.
The most promotional attention is given to the HTP Heel Seats—a shoe insert that uses “Fascia Bar Technology” to alleviate pain in the heel and foot—in particular pain caused by plantar fasciitis and heel spurs. The HTP Heel Seats are “Patented and Clinically Proven” and come in two types: regular Heel Seats—which are the “Original Formula [and are made] Using A Stronger Kraton Material” and Gel Seats—which use “Soft Gel Material [and are] For People With Sensitive Feet”. Both types relieve/heal different types of foot and heel pain, including plantar fasciitis, heel spurs, ligament tears, athletic pain, and pain caused by injuries to the heel. Other products promoted on heel-that-pain.com include “Liquid Insoles],] Shoe Comfort Pads[,] Night [and] Soft Splint[s], Muscle Soak Salt[s, and the] Plantar FXT”.
It is most impressive that heel-that-pain.com takes the time to explain the causes of heel spurs and plantar fasciitis using actual medical terminology. I suppose this step could have been skipped so that that the website creators could have saved themselves a lot of time and effort, because it could have been assumed that most of the site’s visitors would already know what heel spurs and plantar fasciitis are. Nevertheless, the website thoroughly explains the two foot problems using a video posted directly on the homepage. This video uses images and words to explain that most heel pain is caused by either minuscule tears to the plantar fascia, which covers the length of the foot—it runs from the heel bone (Calceneus) to the ball of the foot and covers the toes as well.
Another thing that makes heel-that-pain.com very impressive is the wealth of information on foot pain that offers other methods of relief, among other things. One way to get information on these other methods of relief is to click on the “Free Stretch Videos” link at the top of the homepage. If you do so, a page where you can get information on heel spurs and plantar fasciitis—including fourteen free videos of various stretches—will open. Or you can click here to see information and free videos on ten different heel exercises.
All of these things and other topics which I did not even mention make heel-that-pain.com quite impressive. That is why a box at the top of the homepage says that HTP products are “Recommended by Top Foot Doctors and Famous Athletes” and submits that the site offers “FREE STRETCH VIDEOS[, ] 100+ HEEL PAIN ARTICLES[, and] #1 PROVEN TREATMENTS”.
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