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Happy Valentine's Day to The Exes in My iPod

Lisa Mattson; author of Exes in My iPod
Lisa Mattson; author of Exes in My iPod
Lisa M. Mattson

Bay Area wine media veteran Lisa Mattson's The Exes in My iPod: A Playlist of the Men Who Rocked Me to Wine Country is an audio-enhanced e-book that is a spicy blend of bad romances, sex, music and wine.

Mattson's novel cleverly harnesses the emotion of music-triggered memories through audio speakers on mobile devices. Using a collection of ex-boyfriends’ songs, the book follows the dating disasters and pipe dreams of Miami transplant Harley Aberle, a redneck waitress who blossoms into a refined wine maven during her bewildering struggle to learn the difference between sex and love and the power of self-respect.

With iTunes and Pandora app song previews, The Exes in My iPod e-book editions allow readers to play clips of each song mentioned in the novel with a simple finger tap.

During a recent book signing and wine tasting held at Domaine Chandon, Mattson shared her motivation for writing and highlights of her journey with readers. Available in English and distributed internationally, The Exes in My iPod e-book edition ($3.99) is now available on iTunes and Amazon, with Barnes & Noble, Kobo, Diesel and Sony Reader to follow shortly. (An enhanced tablet version is also offered on iTunes for iPad owners.) The print edition ($13.99) was released in November on Amazon and Barnes & Noble websites.

“I hope this book inspires women to create their own Exes playlists and discover the hidden beauty of all that baggage,” Mattson says. “Our relationship failures make us who we are. My iPod has been the best therapist I’ve ever had. I’ve learned so much about myself and what I need in a relationship to be happy be reliving all my dating mistakes through a playlist.” Fans can find out how to create their own Exes playlist here.

Humbling yet reassuring, The Exes in My iPod: A Playlist of the Men Who Rocked Me to Wine Country is a no-holds-barred account of Harley Aberle’s quest to win the hearts of a motley crew of men during her twenties—that golden decade of poor judgment where college, career, alcohol and romance run a crash course. With a musical time capsule of 13 songs, Harley takes readers on a rockin’ journey through laugh-out-loud heartaches and headaches, as this Midwest waitress from a long line of alcoholics searches for true love and her calling in life—only to find both in California wine country.

Lisa M. Mattson is an award-winning wine blogger and former magazine editor with more than 17 years of experience in wine marketing. Her first novel, The Exes in My iPod: A Playlist of the Men Who Rocked Me to Wine Country, is based on personal experiences. Raised in Kansas, Mattson grew up surrounded by shotguns and beer cans before moving to Florida and discovering wine. She is currently Communications Director for Jordan Vineyard & Winery. Follow Mattson at twitter or facebook. To learn more, click here.

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