Residents of Irvine, Calif., will now be able to enjoy rich ice cream. Häagen-Dazs is opening a brand new shop at Spectrum Mall on March 16, 2013. The new ice cream store will offer some of the brand’s familair super-premium ice cream, customized cakes, and Frozia frozen yogurt.
Häagen-Dazs will celebrate the grand opening of its Irvine shop from 11 a.m. until 11 p.m. local time on Saturday, March 16. It is located near the Giant Wheel at Spectrum Mall. The official address is Irvine Spectrum #223, 83 Fortune Drive, Irvine, Calif. 92618.
On Saturday, a Häagen-Dazs spokesperson issued the following statement regarding its newest store in California:
“. . . . this Häagen-Dazs Shop will serve as an official cake location with customized selections and creations for any special occasion. In addition to its decadent ice cream and cakes, the Irvine Häagen-Dazs Shop is also offering Frozia, a frozen yogurt concept that features interesting flavors and a wide variety of toppings.”
As part of the grand opening, there will be a special promotion this weekend. The first 500 customers will receive a free cone or cup, and the first 100 customers to “check-in to the Irvine Shop via social media will be provided a Buy One, Get One free coupon for the signature Dazzler desserts”.
The contact number for the Irvine Häagen-Dazs store is (949) 954-3120. Media inquiries may be directed to Cari O’Rourke at (212) 714-5752 and CORourke@taylorstrategy.com.