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Gwyneth Paltrow and David Babaii join Blo Blow Dry Bar

Gwyneth Paltrow and David Babaii join Blo Blow Dry Bar
Gwyneth Paltrow and David Babaii join Blo Blow Dry Bar
Photo by Mark Davis/Getty Images

Oscar winner Gwyneth Paltrow and hairstylist to the stars David Babaii have joined forces with Blo Blow Dry Bar.

Blo has tapped Gwyneth Paltrow, one of the world's most recognizable actresses, and David Babaii, nicknamed 'The King Of Curls' by Vogue Magazine, as part of a creative team to collaborate on future projects.

"I cannot wait to grow Blo with Gwyneth and David. They are the perfect fit for our company," said Ari Yakobson, Blo Blow Dry Bar's CEO. "This combination and a proven business model is exciting. This is a tremendous benefit for our current and future Franchise Partners; our loyal guests are going to love this collaboration."

Blo, which reinvented hair care as the first to market the no cuts, no color concept, has grown to be the largest Blow Dry Bar chain in the world with locations in United States, Canada, Asia and Europe with many more bars opening soon.

For more information visit www.blomedry.com