OPI joins celebrity partner Gwen Stefani in announcing seven new limited edition nail lacquers for 2014, featuring standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwen’s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat. Inspired by the 2013 Metropolitan Museum Costume Institute Gala that featured the theme “PUNK: CHAOS TO COUTURE,” OPI Executive VP and Artistic Director Suzi Weiss-Fischmann decided to create a collection of lacquer celebrating the role of music as a major influence in fashion.
“With her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani?” asks Weiss-Fischmann. “ Known for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her style.” Gwen’s signature red OPI hue – Over & Over A-Gwen – is available in a boxed set, which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application.
“OPI wanted to create a collection as dramatic, diverse and glamorous as its namesake,” adds Weiss-Fischmann. “With crème and glitter hues, new satin matte texture, a mirrored chrome and Swarovski elements, “Gwen Stefani by OPI presents the latests in pigments and finishes, while combing elements of haute couture and street fashion.” Gwen Stefani by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for the ultimate in application.
Since 2006, OPI has reformulated its entire line of Nail Lacquers, Nail Treatments, and Nail Hardeners to eliminate DBP (dibutyl phthalate) and Toluene.Formaldehyde has never been an ingredient in OPI Nail Lacquers or Nail Treatments. All the shades from the Gwen Stefani by OPI Collection is available in New York City at Sephora 597 5th Ave, New York, NY 10017.