So far the hype is matching the results for the now three-time box office winner "Gravity." The take for the weekend was $31 million leaving the remake of "Carrie" in a space trail with $17 million.
But now that hype is also making some utter, "it is not what I thought it would be" or they expected it to be much more. That is to be expected as this film is now firmly entrenched in Oscar best picture talk. It is now just a matter of how many nominations it will get.
For "Carrie" to win it would have taken some scary numbers, given the theater count, compared to "Gravity." In fact, "Carrie" was more in competition with "Captain Phillips than "Gravity."
Meanwhile, "12 Years a Slave" is a film that will overtake the conversation but can it also do the same at the box office. It is not likely that it will light up the box office (as it goes wider) like "Gravity" is doing. "12 Years a Slave" did fantastic in limited run with more than $50,000 per screen average in just 19 theaters.
It is a film that some may not actually want to see because of its brutality. As best picture talks grow, a reminder is that there can be up to 10 in that category. It makes some in there just for show with five making a serious run. Having a few box office blockbusters in it always helps the popularity of the show.
Sandra Bullock, a Oscar winner, will be in the best actress category as the hype propels here right now but soon "August: Osage County" arrives and there is already Cate Blanchett in "Blue Jasmine" to deal with for Academy members.
1. "Gravity" - 31 million
2. "Captain Phillips" - $17.32 million
3. "Carrie" - $17 million
4. "Cloudy With a Chance of Meatballs" - $10.1 million
5. "Escape Plan" - $9.8 million
Tom Hanks continues to do solid business with "Captain Phillips" but two former box office stars failed to escape bad numbers. Sylvester Stallone and Arnold Schwarzenegger teamed up for the first time but even their individual efforts of late can't hit. "The Fifth Estate" is proving that, for the most part, movies about Internet happenings do not translate very well. It finished a dismal eighth with $1.7 million. "Enough Said,"which is in 757 theaters beat it. So, enough said about "The Fifth Estate" the better.
To get an idea of where this all leads, let's start with the Hollywood Film Awards, which will be handed out Oct 21. A nice mix of winners gets it all started.