Google Inc., headquartered in Mountain View, CA, will soon have a 100,000–square–foot residence in Los Angeles for their Southern California operations team of engineers and advertising sales team, which will be located a few short blocks from Venice Beach.
In 2003, Google opened an office in Los Angeles after it acquired Santa Monica–based Applied Semantics with only a dozen employees in the area.
As time passed, Google’s workforce in the area continued to grow with now more than 500 employees working in separate buildings on the Westside.
In order to keep all Google employees under one roof, the company decided it was time to build a bigger workspace similar to the feel of its main campus, Googleplex.
"We want to feel like everyone is in one location," said Susan Wojcicki, Google's senior vice president of advertising, requoted from a Los Angeles Times article. "It's really important for us to have all different parts of the company able to work together."
With the new LA office slated for the area, Google hopes that their local presence will have an impact with the entertainment and media industries in order to cultivate working relationships even though most of the work to be done in the new office will include its search engine, ad sales and its Google+ social network website.
Wojcicki said the new campus — three adjacent buildings including Frank Gehry–designed Binoculars Building — would also help Google attract candidates from area colleges and universities.
Google Inc. headquarters is located at 1600 Amphitheatre Parkway, Mountain View, CA 94043.
Google Inc. Los Angeles is currently located at 340 Main Street, Los Angeles, CA 90291.
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