Realbiz Media Group, Inc. (OTCQB: RBIZ) was issued a speculative buy rating by stock market research company Goldman Small Cap Research following a series of announcements about new product launches and key additions to its corporate leadership team.
In January, RealBiz announced it would be rolling out its social networking and listings site Nestbuilder Agent, which went live in March.
In the same month, the company partnered with Minnesota-based property management company Marketplace Home Mortgage, LLC (Marketplace) whose agents will be using its platform to create their branded pages and SEO-optimized professional videos.
Within four months of launching Nestbuilder Agent, over 350,000 real estate brokers signed up for membership on the real estate video marketing portal, which eliminates “per listing fees” and allows agents to create unlimited listings on their personalized pages for a monthly fee of just $10.
Nestbuilder Agent, Goldman noted, had 1.6 million listings and showcases 600,000 videos to date.
In June, the company announced it acquired ReachFactor, a real estate market information and marketing solutions provider.
Also in June, the company welcomed MySpace and The Software Toolworks co-founder Joe Abrams, as well as Suresh and Arun Srinivasan of ReachFactor. Abrams was appointed as an Advisory Board member. Meanwhile, Arun was appointed as the new Chief Technology and Marketing Officer, while Suresh was appointed to assume the role of Chief Operating Officer.
In addition, Goldman stated that RealBiz’s market valuation could reach billions, taking into account the valuations of its peers Trulia (NYSE: TRLA), and Zillow (NYSE: Z).
“TRLA and Z, which are both losing money, trade at high monthly unique visitors or market cap multiples and RBIZ is well-positioned to join them based on its approach and new contracts,” the research firm stated.
The firm added that RealBiz’s new projects give it a competitive edge to “rival Trulia’s and Zillow’s monthly unique figures” this year. Goldman noted that this is mainly due to the fact that the company’s database of real estate marketing videos is currently “unrivalled.”
RealBiz has a float of two million shares. Goldman Small Cap Research gave RealBiz’s stocks a target price of $7 per piece.
The report added that RealBiz’s stocks trades on an average volume of 10,000 quarterly. As of press time, the company’s stocks closed at $0.15.