The new Chevrolet Colorado and GMC Canyon mid-size pickup trucks for 2015 will be competitively priced according to press releases from the brands this week (Aug. 5). The entry level price for the new 2015 Chevrolet Colorado extended cab model will be $20,995 and the pricing for the 2015 GMC Canyon similar trim level mid-size truck will start at $21,880. Both price points include delivery according to Chevrolet and GMC.
The announcement from Chevrolet said pricing of the (next trim level) Colorado LT Crew Cab 2WD will start at $27,985 with the Colorado Z71 Crew Cab 4x4 starting at $34,990. GMC included their next trim level pricing also – the Canyon SLE 2WD Extended Cab at $27,520 and the Canyon SLT 4WD Crew Cab at $37,875. Other details regarding specific option and package pricing was not released but is expected to be available closer to launch date (not set yet) later this year.
The 2015 Chevrolet Colorado and GMC Canyon re-enter the mid-size medium duty pickup truck market after a two-year hiatus - GM retiring the earlier generation Colorado and Canyon vehicles after 2012 to concentrate on a successful launch of their all-new full-size Chevrolet Silverado and GMC Sierra lines for 2014. While launching those vehicles, they were completing their development work on the replacement mid-size trucks. During that hiatus, the mid-size pickup market has been left to the capable - but aging - Nissan Frontier and Toyota Tacoma trucks that have continued to sell well during this period even in the face of the growing strength of crossover SUV vehicles that have been nibbling at that segment in 2013 and 2014.
The all-new 2015 Colorado and Sierra trucks come to market ready to challenge Frontier and Tacoma – in order to regain share in the mid-size segment - but also attract new customers to the segment who want the convenience, passenger room and amenities of a crossover SUV (including fitting easily into a garage), but want or need the tow/haul capacity of a truck for recreation or work.
On arrival, the new Colorado and Canyon will have a significant competitive advantage over the aging Frontier and Tacoma - bringing their new fresh styling, features, and technology and performance capability to bear in a segment that has not seen a new truck for several years. The price points for the 2015 Colorado and Canyon match up closely to the current entry level price points for the 2014 Frontier and Tacoma - 2015 pricing for Frontier and Tacoma is not yet available.
It is expected that Frontier and Tacoma will offer some additional and upgraded features in their 2015 models to compete (with a possible price increase) against the new Colorado and Canyon. As for a new trucks from either competitor - we understand that Nissan is working on a new mid-size Frontier that is probably going to be a 2016 model and that Toyota is working on a new Tacoma. We had expected to see that new Tacoma in the first half of 2015, but sources at Toyota tell us now to not look for a new Tacoma until late 2015 which will likely also make it a 2016.
Notable competitive advantage features of the new Colorado and Canyon include two power plants – one a 2.4L I4 that produces 193 horsepower with 184 lb.-ft. of torque and a 305 horsepower 3.6L V6 producing 269 lb.-ft. of torque. Both will be equipped with a standard six-speed automatic transmission with a manual transmission (six-speed) available on some models. These power trains will give the Colorado and Canyon segment-leading tow capacity – when properly equipped – of up to 7,000 pounds. And, looking ahead to 2016, Colorado and Canyon are expected to have a diesel option available in the proven Duramax 2.8L TurboDiesel.
On the convenience and amenities side, buyers of the new Colorado and Canyon will have multiple cab and bed configurations to choose from. Customers will find as standard or optional, features like upgraded interior designs with materials much like what is found in the bigger all-new Silverado and Sierra. Other elements include a Rear-vision Camera, Forward Collision Alert and Lane Departure Warning, a locking EZ-lift and lower tailgate, the innovative CornerStep rear bumper, eight-inch color-touch display radio, navigation, OnStar 4G LTE Wi-Fi hotspot, factory-installed spray-in bed liner and a two-tier cargo loading deck with 13 tie-downs for flexibility and security. The Colorado and Canyon will also come with StabiliTrak electronic stability control system with rollover mitigation, Trailer Sway Control, Hill Start Assist and Hill Descent Control.
We think the new Chevrolet Colorado and GMC Canyon look pretty good – in fact, very good – but the proof is in the driving. Media first drives are not yet on the calendar, but as soon as we get behind the wheel of one or both, we will give you a report.
Sources: GMC and Chevrolet