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Giving back is good for business

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Employees and customers have a lot of influence over whether companies give to charity, according to a recent survey. But why should employees and customers ask companies to give? The answer is simple: improving the community in which you do business can improve your businesses standing in the community as well as long term prospects. Investing in your community through paid-release volunteer programs or pro bono programs is a great way to show your community you care, but you can also contribute cash or conduct fund raisers.

There are many factors that go into a company’s decision to give to charity. Learn more about influencing factors and contribution methods from this infographic. Does your company participate in charitable giving? Leave us a comment below, and be sure to share this infographic with your colleagues to promote charitable giving. Get the conversation going so your company can reap the benefits of investing in the community.

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