Without further ado, here are the details!
Shana, tell us about the event on September 4th.
Just how did this spectacular event come about?
Theresa Romain and I were emailing about something unrelated, and we realized we both had September releases. My new book is True Spies, and hers is It Takes Two to Tangle. We started brainstorming about how we could cross-promote. We asked DANL if they were willing to do an event with us, and when they said yes, we started asking some of our friends with late summer/early fall book releases to join us. Kieran Kramer, Miranda Neville, Katharine Ashe, and Erin Knightley are also participating.
Aren’t you competing against these authors for sales? It seems counter-intuitive to promote each other.
It does, but that’s sort of the way we roll in the romance genre. We have the attitude that “a high tide floats all boats.” Of course I want people to buy True Spies, but I want my friends’ books to do well too. I like to read their books, and I think my readers would enjoy them as well.
What kind of prizes can readers win?
Copies of our new books, funny t-shirts, tote bags, latte mugs, jewelry, stationery, tea, a tiara, truffles, audiobooks and more. The theme is dueling prizes, so one hour I might give away a French-themes prize and the next a British-themed prize. Erin Knightley is doing Scotland versus England.
How can readers participate?
The event starts September 4 at 8 a.m. Eastern time with Kieran Kramer’s posts and giveaways. There’s a new post every 45-minutes. All you have to do is comment on the post to be entered to win the prize. Miranda and Kieran will do a live lunchtime chat from 11-12 (ET) and give away big grand prizes to people who attend. One reason we wanted DANL to host us is that their chat interface is really easy to use. You can chat via the DANL site, twitter, or Facebook. From 3-4 (ET) Katharine and Theresa chat, and then Erin and I close out the chats from 7-8 ET. Between chats, there are posts and prizes—lots of prizes!
Here’s the full schedule!
8-9:30 Kieran’s Posts
9:30-11 Miranda’s Posts
11-12 Chat with Kieran and Miranda
12-1:30 Shana’s Posts
1:30-3 Theresa’s Posts
3-4 Chat with Katharine and Theresa
4-5:30 Katharine’s Posts
5:30-7 Erin’s Posts
7-8 Chat with Shana and Erin
Here’s a list of the giveaways!!
post #1: limited edition latte mug + my heroes-who-battle-each-other books: How a Lady Weds a Rogue and How to Marry a Highlander
post #2: latte mug + my Napoleonic War hero novella: A Lady's Wish
Chat: latte mug + my heroes who actually duel books: Swept Away by a Kiss and In the Arms of a Marquess
post #1: Keep Calm and Read Jane Austen tote bag
post #2: sterling silver and cubic zirconia fleur-de-lis necklace pendant necklace
chat: copy of TRUE SPIES and the I Love Darcy bag collection, featuring: 1 “I Heart Darcy” tote bag, 4 buttons (I Heart Jane, I Heart Darcy, Jane Austen silhouette, “It is a truth universally acknowledged”), 1 “I Heart Darcy” key ring, “I heart Darcy” bumper sticker
Post #1: Cheeky Scottish-themed t-shirt (If it's not Scottish, it's crap) and a signed copy of FLIRTING WITH FORTUNE
Post #2: Cheeky English-themed t-shirt (I [heart] Harry) and a signed copy of FLIRTING WITH FORTUNE
Chat: An audiobook of MORE THAN A STRANGER and a copy of the new release, FLIRTING WITH FORTUNE
post #1: Cozy English-style apron with shortbread and chocolate vanilla rooibos tea and one signed copy of THE EARL IS MINE (US only)
post #2: Lavender and chamomile Eiffel Tower fragrance dispenser, Coco Chanel journal ("...a woman should be two things: Classy and Fabulous"), and a signed copy of THE EARL IS MINE (US only)
Chat prize: "Love" bracelet and up to six copies of THE EARL IS MINE and a 30-minute long Skype book club session
post #1: Gambler's Package, including fancy playing cards, books, and edibles
post #2: Heiress’s Package, including a tiara, books, and edibles
chat prize: $25 gift certificate to online book seller of choice (if the winner is international, a gift certificate to Book Depository)
post #1: Assortment of French truffles, signed copy of backlist title SEASON FOR TEMPTATION (US only)
post #2: Reading is My Superpower mug, filled with English toffee or tea; signed copy of backlist title SEASON FOR SURRENDER (US only)
*chat prize: copy of new release, IT TAKES TWO TO TANGLE, and audiobook of Georgette Heyer's VENETIA, read by Richard Armitage (international)
To find out more go to Discover a New Love