Styling brand GHD has announced their very first hairdryer, ghd 'air', with the lovely Katy Perry donning a mermaid costume for its release.
The hairdryer, which is available from first week of March, has a "powerful professional motor and advanced ionic technology, it delivers exceptionally fast drying and styling while reducing frizz to leave it feeling soft and silky," says the company.
Katy Perry was the perfect choice for the new campaign because of her 'love' for Ariel from the Little Mermaid, her candy colored locks and her constant cartoonish appearance. Very cute!
GHD are known for their incredible styling irons, hair products and brushes promoted through whimsical and beautiful imagery.
Benefits of the new GHD Air:
- Professional strength 2,100 Watt AC motor at 240v
- Advanced ionic technology
- Variable power & temperature controls, including cool shot
- Ergonomic design for right & left handed users
- 3m power cable
At present you can only buy online in the UK and in Australia from March, but the shipping costs are worth the spend. Buy the brand new GHD Air HERE from $149.91 from Salon Skincare.
Love Alexis x
Comments