Australian model Georgina Burke has signed a one-year contract to be
the first face of Torrid. Burke's presence will also be prominently
displayed in all of Torrid's 236 worldwide stores and on the website.
Being the face of Torrid is the biggest job Ms. Burke has had in her
career. In fact, she is absolutely elated to receive the gig. In an
interview with Women's Wear Daily, she explains:
"Sixty-eight percent of women in America are over size 12.Why can't we
be put in the magazine as well? Who's to say we aren't good enough to
be in there? What's wrong with putting me as the face of a company or
using us [plus-size women] in a magazine or putting us out there in a
Burke is making her debut on the cover of Torrid's swimsuit catalogue
wearing a horizontally striped one-piece suit. The 23 year-old
Australian had prior ambitions of being an on-air meteorologist. Right
now, Burke has a different outlook and message to convey as being part
of the Torrid brand.
"Of course, though, every model's dream is to be in Vogue, but
basically, if I make some women feel great, I'm doing my job," she
says. Torrid could not have found a better representative!
Here's to a successful year for Georgina and Torrid!