The millennial generation has gone through a lot of technological innovations in their lifetimes. Everything from mp3 players to social networking has popped up in their lifetimes. Arrogance has been another thing that has popped up in Generation Y, and some of the technology may have something to do with it.
It isn't too uncommon to get on Facebook or Twitter and see people trying to become famous through social networking. Most of these people that do this have some thins in common. For example, a lot of the members of Gen Y reaching out for attention do so by exploiting people's emotions through pictures on Facebook.
The logic behind it is simple: post a picture of a child that is sick in the picture, even if by now this child has passed away, then tell people to "Like" the picture. Often times the people are told that these likes are somehow a substitution for prayer. When someone "Likes" the picture it appears on their Timeline and appears to their friends.
Some of their friends then repeat this process, and the person doing it often gets either followers(formerly known as subscribers) or "Likes" for their page. This is done to feed the posters ego, it seems, and make them feel more important and famous. (Even though this sounds crooked and immoral, Facebook does nothing to remove these despite their promise to do so.)
Some people in the past have pointed out this generation has grown up getting rewards for no accomplishments. People get rewards just for trying and participating and feel like winners. Could this be the drive behind their attention seeking desperation and need to feel even more intense? It's been proven that when someone who was raised to believe they are special tend to react more negatively than those that weren't.
A study published in the American Psychological Association in 1996 confirmed this. This may be a sign to quit rewarding future generations for nothing in order to curb the desire for attention and pointless glory. Hopefully this is a thing from history Generation Y can learn from and not pass on to the next generation.