GBK (gbkproductions.com) - the luxury lifestyle gift lounge and special events company, along with Tic Tac® mints – a leading mint brand for more than 40 years and launched in the U.S. in 1969, honored the 2010 Emmy Awards Nominees and Presenters with its Annual Luxury Gift Lounge on August 27th and 28th 2010 at the SLS Hotel in Beverly Hills Presenting Sponsor Exclusive Sedan Service Worldwide chauffeured the honored guests to the event in style where GBK, the recipient of BizBash’s Award for Emmy’s “Best Gift Bag,” and Tic Tac® offered its exclusive list of invited celebrities, VIPs, and Media an opportunity to enjoy a luxurious environment with gifts, spa treatments, and charity driven elements.
Tic Tac®, the event’s Title Sponsor, gifted celebrities a card that enables them to receive a one year supply of their favorite Tic Tac® flavor . As part of its Shake, Share & Care campaign, the Tic Tac® brand has made available its Limited Edition Pink Grapefruit flavor as part of the Tic Tac® brand’s ongoing support of CancerCare, a nonprofit organization focused on providing support for people affected by cancer, including caregivers, loved ones and the bereaved.
The suite will gave celebrities and influencers the chance to upload their own acts of caring on the Tic Tac® brand Facebook page. In addition, each celebrity that visited the suite walked by the press wall which was an 8x12ft wall featuring a diamond pattern and made entirely out of Pink Grapefruit and Freshmint flavor Tic Tac® mints!
The 2010 Emmy Nominees and Presenters walked away with luxury goods ranging from designer clothes and accessories, to the latest in electronics. Presenting Sponsor Capital A Entertainment gifted
customized Apple iPads equipped with electronic Save the Date invitations to their upcoming exclusive NBA All Star and Super Bowl related events. i-FFICIENCY, an iPad training service, complimented the ipad gifts with personal training sessions. Beyond the Rack, North America’s premier members-only shopping club, offered $500 Gift Certificates towards brand name designers like Balenciaga, Tom Ford, and Jimmy Choo, while Handbag Envy issued gift certificates towards a rental of one of their fine brand name handbags including Gucci, Louis Vuitton, Coach, Channel, Prada, etc. Luxury timepieces from Invicta Watch Group offered their Lupah Revolution Swiss Made Chronographs. Caribbean Living Magazine gifted certificates for a week’s stay at a resort in the Caribbean, while VirtualCelebrityIslands.com, in partnership with GBK, returned to gift their exclusive 3D Virtual Islands for celebrities and artists to host live events and merge social media platforms within a revolutionary 3D website.
Other great fashion and accessory products included: semi-precious stone and metal jewelry from Elana Sigal Design, custom-made shirts from Astor & Black Custom Clothiers, handmade shapewear and panties from TC Fine Intimates, one of a kind freshwater pearl jewelry and accessories from The Island Pearl by Leighton, a combination of creative products and fashion from Heaping Spektacle with Traver Rains, bracelets from Lovelinks America - a fashion statement with a social conscience, vintage inspired clothing, swimwear and accessories from Pinup Couture, and modern and eclectic pieces of jewelry from manu jewelry.
Some of the luxury health and beauty products that were featured included Celebrity-favorite RevitaLash, gifting their well known eyelash conditioner that lengthens and thickens eye lashes, their new hair product called Hair by RevitaLash, and Mascara by RevitaLash; $250 gift certificates from The Shave of Beverly Hills, all natural hair vitamins from Hairfinity, hair extension accessory, the Fishnet, from Indique Hair International, therapeutic foot alignment socks by My Happy Feet, Body Cream 200ml to be launched 9/1 exclusively at Barneys from 3LAB, Age Management Skin Care System Gentle Facial Wash and Retinol Restart Rejuvenation Serum from GlyMed Plus® Advanced Aesthetics, whole food supplements made from scratch with fresh & organic foods from MegaFood, gift certificates for consultations & haircuts with Maxime including a $100 gift certificate redeemable for services by The Salon by Maxime, men’s and women’s fragrances and cosmetics by luxury fragrance company Giorgio Armani Beauty, and a selection of hair products infused with exotic extracts, powerful botanicals and potent herbs for organic and vegan products that enhance every hair type from Peter Lamas Products.
The gift lounge featured a mini-baby suite with UPPAbaby onsite gifting their smart luxury VISTA Stroller as well as their G-LUXE umbrella stroller, patented pull-out drawer fashionable and functional
bags for parents by Mrs. Smith’s Bags, and fashionable, boutique quality, 100% cotton, absorbent, handmade baby bibs and burp cloths from Backseat Driver. Some fun, unique gifts that were also gifted
from various sponsors including cookbooks from Bite Me Cookbook, a stomach-satisfying, visually gratifying, fresh-mouthed cookbook, wickless candle home fragrance system (decorative ceramic warmer with scented wax) or the new Scentsy Buddy™, a one-of-a-kind stuffed animal
that fills the air with fragrance by Scentsy, odor-neutralizing FreshCloz for your closet, and Iron Man video games from SEGA® of America, Inc.
Amidst the swanky atmosphere and luxurious design, guests will enjoyed an elegant Spa setting with massages from CityLife Medical and Fitness Spa, cocktails from Opulent Vodka and a variety of sumptuous drinks from Lombardi including Lombardi Cream of Limoncello, Lombardi Limonata, and Lombardi's new Southern Lemon liqueur. WineChateau.com hosed the wine bar and gifted a wide variety of wines as well as gift certificates to use on WineChateau.com, and Point Reyes Farmstead Cheese Co. served samples and gifted certificates for gift packs - the perfect compliment to good wine! The Stuffed Cupcakes offered delicious gourmet cupcakes stuffed with 15 different fillings and highlighting exquisite Emmys-inspired décor while Hansen Cakes created another masterpiece display cake in honor of the Emmys.
As always, 20 percent of profits from the Gift Lounge helps support the honored benefiting charities:
Hollywood Arts (www.Hollywood-Arts.org) - A ground breaking
educational facility that uses art and music-based learning to help high-risk young people over the age of 18 improve self-esteem, develop thinking skills, master educational concepts and receive job-readiness training.
The Ann & George Lopez Foundation (www.thelopezfoundation.org) - Their mission is to create positive, permanent change for underprivileged children and adults confronting challenges in education and health, as well as increasing community awareness about kidney disease and organ donation.
A representative from CNN were on site to educate guests about the upcoming 2010 CNN Heroes Awards in November. To learn more about CNN Heroes, please visit www.cnn.com/heroes
GBK, formerly GBK Productions, is a luxury lifestyle gifting and special events company, specializing in entertainment marketing integration.
LA Music Examiner was on the scene and spoke exclusively with Gavin Keilly, the CEO of GBK Productions. Check back for the interview and more photos of the GBK and Tic Tac Luxury Gift Lounge.
For more information, please go to gbkproductions.com
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