“The company is now offering unlimited talk, text, and data plans at all stores across the United States through a partnership with NET10,” Makuch writes.
While this is a big leap for Gamestop, it’s not unexpected. The nation-wide retailer already carries cell phone accessories, as well as Android and iPhone models themselves. The only jump now is they are able to activate them.
People interested in taking of advantage of this plan have the ability to purchase a SIM card at their local Gamestop, and place it into any device that is GSM-enabled. They then purchase a service plan through NET10, which offers numerous plans starting at $50.
This isn’t the only news on how Gamestop is “branching out.” “Last year, CEO Paul Raines said the company is considering selling vintage games, noting the company had already begun acquiring inventory,” Makuch notes.
And these two moves are very smart on Gamestop’s part, since last year saw a “decline in foot traffic,” especially during the holiday season. Their annual sales fell 4.6% year-over-year, with the chain making $2.88 billion for 2012.
For more information, check out Eddie Makuch’s article on Gamespot.