As a guest blogger you can not only gain credibility of your work, but also gain followers from other sources and build backlinks to your website. If you’re a first time guest blogger it’s recommended you try to tackle these goals one at a time. Pick the one most important to your needs; the reason you want to be a guest blogger in the first place.
If you’re looking to gain credibility then become a guest blogger on a topic you’re an authority figure with. Fill your posts with important information, tips and tricks. Remember to keep it interesting. You don’t want to lose your readers after the first paragraph.
When looking to gain followers you’ll need to find opportunities that have an engaging audience and a large following in itself. Be sure you’re posting your best work to entice the audience to read more of your work. Now is not the time to slack off.
Posting backlinks can be tricky. Don’t overdo it because then you might lose out in the end. Timing is everything and so is moderation.
Now that you’ve searched and search you should be a guest blogger on a site relevant to your expertise.
• If your experience falls under photography you’re not going to guest blog about search engine optimization.
• You’ll be looking to engage the readers in a way that they will share and comment on your posts.
You can go to any search engine and put in the following keywords ‘submit a guest post’ or ‘guest post guidelines’. These should pop up search leads to guest post submission pages and more. Make sure you look over the previous submitted blog material by others so you know just what level of material is being contributed. You don’t want to post material only an advanced photographer would know if the site is for beginners. Look at the style of posting as well, do you see a lot of ‘How To’ posts or ‘topic discussion’ posts.
Remember to not only post as a guest blogger but interact with those there. The more you make yourself known sharing content as a guest blogger, commenting and engaging in discussions when possible is also very important. This will increase your chances of recognition.
One of the most important things you should take away with you from this article is to remember, ‘it’s not about you, your business, your product or service.’ You’re not there to advertise keep information about your business or product to your bio.
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