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Fresno family fun 101: what is Storyland?


Storyland is “a place of fantasy and wonder for children” and has been a San Joaquin Valley favorite for affordability and wholesome family fun since 1962. Located inside Roeding Park, Storyland is one of three entertainment attractions accessible only by entering the park. In 1994, the greater Fresno area was heartsick to learn that Storyland might have to close because so many exhibits needed repair. The community realized that something wonderful could have been lost, and many volunteers came forward to help restore Storyland. Playland also donated $100,000 to that effort. This year, Storyland is celebrating its 45th anniversary as a Valley landmark.

Storyland celebrates its 45th anniversary this year.

What is so very special about Storyland is that entrance fees have been kept very low, so that virtually every family can go and experience the fairy tales and just have fun. Admission is $5 for adults and $3.50 for children. Seniors get in for $4. If you want to visit Playland as well, Fantasy Day Passes for individuals are just $15.50; and passes for families of four or less are $55. A pass will entitle you to entrance into Storyland and unlimited rides in Rotary Playland for one day. Fantasy memberships are also available.
The mission of Storyland is to promote early literacy and to show young children that reading can be fun. In that spirit, field trips with a literacy program component can be arranged. A walk-through program is the other option. Both field trip programs can include an optional juice bar for an additional fee. Call 559-486-2124 or e-mail Shannon Harris at if you are interested in planning a field trip.
Birthday parties can also be arranged in either King Arthur’s castle or in the Alice in Wonderland Birthday Court. You may call 559-486-2134 to make arrangements, or parties can be booked online.
When you have completed your tour of Storyland, which includes many places to stop and play, you can board the train that runs a loop around the lake, shuttling passengers and joy riders between Storyland and Playland. Keep in mind that Storyland and Playland are open on Saturdays and Sundays only from 10:30 a.m.-5:30 p.m. Storyland closes between Veterans Day weekend and President’s Day weekend. Special events are planned throughout the season.


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