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Ford debuts a revamped 2015 Expedition at the Dallas Auto Show

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Dallas, Texas – February 19, 2014

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While one could easily agree that the DFW Auto Show isn’t exactly on par with the big galas that are held in Detroit, Chicago, New York or LA, it did have something the crow about this year, as Ford took the wraps off its significantly reworked 2015 Expedition SUV; and this being just across the aisle from the Chevrolet display, which featured its all-new grounds up 2015 Tahoe and Suburban. A similar occurrence was taking place on the upper promenade of the Kay Bailey Hutchison Convention Center, as the equally all-new 2015 Cadillac Escalade and the 2015 Lincoln Navigator where literally doing a face off.

It’s a given that Ford couldn’t stand idly by while GM stole all the thunder, and that’s exactly what would have happen if the Blue Oval Company had stood aimlessly by. As it is it’s about to be one bad-ass battle royal for market share.

What’s been coined as a dinosaur by the Sierra Club and like organizations the gargantuan body-on-frame SUV is still very much a staple of American culture; this especially holds true for Texas where they’ve become an important part of the Lone Star State’s heritage and landscape.

So what better place than Big D to unveil the new 2015 Expedition, which incidentally receives its first significant cosmetic rework since the 2007 model year. Ford certainly put all its effort in the right places; making this generation look as fresh as the day it first arrived as an early 1997 model.With a slight of hand the majority of the enhancements focus primarily on a new front clip, a new interior with an updated instrument cluster, and most significantly, a switch from V8 power to the same 3.5-liter Eco-Boost twin turbo V6 found on the current F-150.

Also new is the super luxurious Platinum edition, which now puts trim levels on parity with the F-150. The Platinum features a choice of scrumptious leather hides, including one Ford refers to as red wine, which includes tuxedo-stripe accents and French seams. The other color choice is black leather with Agate Gray accents. Though pricing has not been announced, expect the Platinum to start north of $50k.

Other models continue as the King Ranch, Limited and base XLT.

The instrument panel now features two new 4.2-inch LCD screens between the central speedometer. Models equipped with MyFord Touch receive a new, eight-inch touchscreen. The 2015 Expedition also receives new convenience and safety items like blind-spot alert, cross-traffic alert, push-button start, a rearview camera and apps for the infotainment system to help with towing and off-road driving. The new 2015 Expedition Platinum edition includes many of these features as standard.

The 2015 Expedition receives new adaptive shock absorbers that monitor the road surface to improve ride and handling. Independent rear suspension, which the Expedition adapted for 2003, has been a strong selling point over its competition. New continuously controlled damping, available for the first time on a Ford nameplate, will make the Expedition the only model in Ford's domestic fleet with three selectable drive modes – comfort, normal and sport.

Now if you’re thinking it’s completely insane to not at least offer a V8 option you might be mistaken. The Eco-Boost has become the engine of choice for the F-150, and that’s factoring in the premium up-charge. Ford claims that the addition of the EcoBoost engine dramatically changes the driving characteristics of Expedition. Compared with the 5.4-liter V8, the 3.5-liter EcoBoost not only delivers better fuel economy, but offers more on demand power and torque at lower RPMs.

It’s only speculation for the moment, but it’s rumored that the Expedition is due for a complete makeover in a couple of years, with this redo merely a stop gap to combat the onslaught. It would seem only natural to follow with an aluminum body, similar in scope to the all-new 2015 F-150, that will arrive afterwards. However, the official unofficial word I received from Ford Corporate Spokesperson, Mark Schirmer, Global Product Communication, was not necessarily, because the current-body Exposition is still a popular seller. Be that as it may, we’ll just have to wait and see.

The 2015 Expedition is expected to arrive in dealerships the second half of this year.

Press Release

Ford Reveals 2015 Expedition with EcoBoost Engine, Advanced Technology, New Platinum Series

DALLAS, Feb. 18, 2014 – The new 2015 Ford Expedition, revealed here today ahead of the 2014 DFW Auto Show, continues to represent the smart choice for people who need a full-size utility vehicle that provides capable performance, usable space and advanced technology.

Expedition now features Ford F-Series' popular 3.5-liter EcoBoost® engine, more technology than ever and a fresh new look. Launching later this year, it is the latest Ford nameplate to offer a Platinum series. Expedition is being shown for the first time in Texas, Ford's largest market by sales volume, and home to the top two cities for Expedition sales – Dallas and Houston.

Expedition debuted in 1996 and is Ford's largest utility vehicle. By most measures, it is a leader in interior space, accommodating eight passengers. Two versions are offered – the standard 119-inch wheelbase is just more than 6 inches longer than Ford Explorer. It has three rows of seats and up to 108.3 cubic feet of cargo space. The longer-wheelbase version sits on a 131- inch wheelbase, and features three rows of seats and up to 130.8 cubic feet of cargo space.

Expedition remains the only full-size utility vehicle not classified as a luxury offering to feature an independent rear suspension. This helps deliver more confident ride and handling characteristics, and allows for the lower, more convenient fold-flat third-row bench seat.

Both standard and EL versions of Expedition are built at Kentucky Truck Plant in Louisville, alongside Ford's popular Super Duty pickup. Last month, the company confirmed plans to add more workers and invest an additional $80 million in facility upgrades to improve automation and increase capacity at the plant.

Ford is responding to strong customer feedback and introducing a top-of-the-line Platinum series Expedition with unique, premium interior appointments. The new vehicle features the latest popular technologies like SYNC® with MyFord Touch®, push-button start and Blind Spot Information System®. A new 3.5-liter, direct-injected twin-turbocharged EcoBoost delivers more power and performance than the current 5.4-liter V8, and is designed to be more efficient.

"This new Expedition is proof Ford is committed to remaining the leader in utilities – small, medium and large," said Jackie DiMarco, Expedition chief engineer. "We listened to our customers and created a full-size utility vehicle that doesn't compromise in performance, technology or design."

Improved on the road
From the outset, engineers worked to make the 2015 Expedition a technologically advanced vehicle that is easy to drive and offers refinement for all types of drivers.

The new EcoBoost engine dramatically changes the driving characteristics of Expedition. Compared with the 5.4-liter V8, the 3.5-liter EcoBoost gives drivers not just better fuel economy, but more power and torque on demand at very low engine speeds.

"Expedition becoming the latest Ford utility vehicle to wear the EcoBoost badge will be exciting for customers," said Doug Scott, Ford truck group marketing manager. "Increased torque and horsepower, combined with new levels of efficiency and an advanced suspension not only will make Expedition more fun to drive, but also easier to own. This is another 'and' solution from Ford."

The 3.5-liter EcoBoost will be the only engine offered in the new Expedition in North America. To maximize performance and control, the vehicle is equipped with a six-speed SelectShift® automatic transmission featuring a manual mode that allows the driver to use a shift-mounted rocker switch to select the desired gear.

With EcoBoost now standard equipment across the 2015 Expedition range, the entire U.S. lineup of Ford utility vehicles will be available with EcoBoost power by the end of 2014.

New continuously controlled damping, available for the first time on a Ford nameplate, will make Expedition the only Blue Oval-branded vehicle in the United States with three selectable drive modes – comfort, normal and sport.

Using a suite of sensors that detect 46 unique body, steering and braking inputs, the advanced suspension monitors body motion and then adjusts Expedition's damping system in milliseconds to manage the vehicle's natural body motion. A vehicle with poor damping feels as if it is bouncing on its suspension springs; continuously controlled damping recognizes the weight of the vehicle, steering feedback and road undulations and then reacts accordingly, helping to control body motion so passengers experience an orderly, comfortable ride.

The new Expedition also features Ford's innovative electric power-assisted steering, which gives drivers noticeably improved maneuverability at low speeds and better feel at high speeds, and saves fuel because it operates more efficiently than traditional pump-driven systems. The technology reduces steering effort and makes Expedition more engaging to drive.

More technology customers want

The new Expedition debuts with popular technology upgrades consumers are now demanding, including SYNC with MyFord Touch and driver-assist features such as radar-based Blind Spot Information System with cross-traffic alert.

The updated interior of Expedition incorporates a fresh center stack to accommodate new technologies, such as an 8-inch touch screen for SYNC with MyFord Touch. The driver information cluster features two full-color 4.2-inch LCD screens.

Other new technologies on the 2015 Expedition include a 10-speaker, 700-watt Sony audio system; Intelligent Access with push-button start; rearview camera; seven-color, interior ambient LED lighting; and Ford truck apps to help make trailer towing and off-road driving easier.

Fresh style and design
The new Expedition pushes full-size utility vehicle design to a higher level, with fresh interior and exterior styling and a diverse series lineup – each with a distinct look and feel to give customers more choice than ever. A Platinum trim package, which has been very successful on Ford F-Series, will be available on Expedition for the first time.

"The Platinum series brings Expedition into a whole new arena of design and style," said Scott. "One of the strengths of Expedition has always been the different trim series we offer. From XLT to Limited and now with Platinum, we have an Expedition that will fit any customer's needs."

The Platinum series is tailored with lush leather seating described by designers as buttery – soft and smooth to the touch. It's available in a new Brunello leather, a red wine color with tuxedo- stripe accents and French-seamed stitching. Platinum customers can also choose black leather with Agate Gray accents.

Beyond the new Platinum series, the 2015 Expedition lineup includes the XLT, Limited and a new King Ranch edition to be revealed later.

The design team, finding inspiration in the world around them, incorporated different themes to define the look for each series. The intent was to reflect a consumer lifestyle, from the sporty XLT, to the confident, elegant Limited, to the sophisticated, urban Platinum. Each series has unique finishes specially selected to reflect the lifestyle and desires of the customer. For example, Expedition Limited features refined yet traditional finishes, while for the Platinum edition, the colors and material finishes are fresh and sophisticated.

The Expedition exterior has been updated with an all-new front end featuring available LED fog lamps for a fresh, aggressive look.

An all-new wheel lineup including factory-installed 22-inch models, a redesigned rear hatch and subtle, chrome-tipped exhaust pipes round out the exterior changes to the 2015 Expedition.

With this new model debuting at the DFW Auto Show – deep in the heart of the full-size utility vehicle market – Ford is building on a successful tradition of Expedition capability and quality with significant improvements in design, performance, efficiency and available technology.

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About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 181,000 employees and 65 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company.

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