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FIFA Women’s World Cup Canada 2015 unveils Great White Owl mascot

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The historic Canadian Museum of Nature, nestled in the heart of Ottawa proved the perfect perch from which to launch Shuéme, the young female Great White Owl and Official Mascot for the FIFA Women's World Cup Canada 2015.

The great white owl has been a striking and highly significant symbol throughout Canada’s history, and Shuéme is very much a modern owl and embodies the spirit of the FIFA Women's World Cup Canada 2015.

Shuéme, whose name is inspired by the French word for owl (chouette) as a tribute to Canada’s status as a bilingual nation, embraces the expansive and inclusive soul of Canada as a multicultural country and will become a familiar sight from coast to coast in the months ahead.

An 11-year-old soccer player named Sarah introduced Shuéme during the unveiling to Laureen Harper.

Accompanied by the Bal Gosal, Minister of State (Sport), Peter Montopoli, CEO for the FIFA Women's World Cup Canada 2015, and Event Ambassador, Canadian soccer star Kara Lang, Harper spoke to children aged five to 11, about the excitement of the upcoming FIFA Women’s World Cup and the FIFA U-20 Women’s World Cup Canada 2014, taking place this summer.

FIFA/Canada 2015