'Fast Fashion' is normally recognized as something that only the rich or and famous dabble in. Fashion shows from couture to ready-to-wear are usually parades of items that can't be easily obtained by average consumer. While we can all see a Lanvin runway show on youtube, it might be a little harder to plunk down the thousands you may need to acquire a piece of clothing from the collection.
Topshop is a high street (fast fashion) retailer based in London that bucks that trend. Their runway show featured top models like Cara Delevigne and Jordan Dunne wearing clothing that you can definitely own. Well, as soon as it hits the stores in autumn of 2013. The Topshop Unique collection has some things going for it, like great handbags, but the overall impression was of clothing that didn't fit or hang properly. The layering ideas were good, with furry sweaters and long full skirts snuggled under furry coats.
The 'Modern Drama' collection presented by H&M at the Musee Rodin in Paris was much better. Their Stockholm shows are legendary, not to mention the shows that they've done for collaborator series, but this upped the ante for what the public will expect from them. The silhouettes were clean, and flattered the body. While there was retro vibe (capes and riding caps a la the 60's) it was definitely a collection that you could see on people n the street. I really liked it. The pieces will be in stores September 5th, 2013.
The internet set fashion free of the boundaries of the printed page, and slowly but surely the style revolution has become the standard. Wonder when Joe Fresh is going to have their show?
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