Fashion Art Toronto is weeks away and its filled with some of the most talented emerging designers from around the world. YDNA is a brand based out of Montreal who is set to hit the runway at FAT 2014 April 26 I caught up with them for a interview here's what he had to say. For info on FAT – visit our interactive website: http://fashionarttoronto.ca/
Getthebuzz716: Tell me a little about your brand. Where are you from?
YDNA: I'm from Montreal, Canada, my brand name is YDNA.
Getthebuzz716: What does fashion week Fashion Art Toronto mean to you?
YNDA: It means a new opportunity F.A.T. is fresh.
Getthebuzz716: How would you define your Brand?
YDNA: person that wears a cloth hopefully will feel like a four leaf clover. Special hidden somewhere and wait for someone to pick it up.
Getthebuzz716: How long does it usually take you to construct a piece?
YDNA: One day
Getthebuzz716: Describe the general process you go through to design and what’s your favorite part about conceptualizing a design?
YDNA: Every piece that I’m creating possesses a memory of my life...it’s like a journal to me.
Getthebuzz716: What matters to you most as a designer?
YDNA: staying True to you.
Getthebuzz716: What do you believe makes a quality design?
YDNA: It’s a quality design when you don't mind if someone doesn’t like it as long as it’s meaningful to you.
Getthebuzz716: How would you define the style your line exemplifies? *What are some of your fashion goals?
YDNA: It between ready to wear and couture. My fashion goal is to study at central Saint Martin one day.
Getthebuzz716: What other experience do you have in the fashion industry (stylist, retail, marketing, etc.)?
YDNA: I’ve been stylist, I also worked in retail for over 10 years and did study fashion marketing.
Getthebuzz716: What are your favorite patterns/materials [prints] to work with and why?
YDNA: I like white cotton or leather.
Getthebuzz716: Where can readers find out more about you and your work?