Famed Jewelry Designer Tarina Tarantino has joined LA Councilmember José Huizar in announcing a new Broadway "Sparkle Factory."
One of the Historic Broadway Theatre District’s diamonds in the rough will soon shine again as world renowned jewelry designer Tarina Tarantino brings her talents to Broadway with the support of Councilmember José Huizar’s Bringing Back Broadway initiative. A press conference to announce the new venture is set for Wednesday, Feb. 1st in front of the venue – the long vacant historic L.L. Burns’ Western Costume Building at 908 S. Broadway.
The seven-story building will now be home to Tarantino’s “Sparkle Factory,” a multi-use space that will house an innovative retail concept including a TARINA TARANTINO jewelry boutique, design headquarters and production studio. Tarantino is creating the multi-approach project along with her business partner and husband, Alfonso Campos, with support from Councilmember José Huizar and his Bringing Back Broadway initiative. More details on plans for the 23,800-square-foot, seven-story historic building will be released at the press conference.
Tarina Tarantino Designs, named for its founder, was established in 1995 and has mushroomed into an international brand with stores in New York, Los Angeles, and Milan. They're got in-store boutiques in Milan, Tokyoand Osaka. This on top of hundreds of stores around the globe selling Tarantino’s brand.
This latest announcement comes on the heels of several others regarding new projects and services coming to Broadway under Councilmember Huizar’s Bringing Back Broadway initiative, including the purchase of the United Artists Theatre by Ace Hotel, Ross Department store coming to the historic Woolworth’s building and several restaurants and night-life venues announcing new operations on Broadway.
The Official Ceremony happens Wednesday morning, Feb. 01, 2012.
Who: Councilmember José Huizar; Tarina Tarantino & Alfonso Campos with TARINA TARANTINO; Kent Smith, L.A. Fashion District Executive
What: Announcement on new “Sparkle Factory” coming to Broadway from famed Jewelry Designer TARINA TARANTINO
When: 9 a.m., Feb. 1, 2012
Lobby of historic former L.L. Burns’ WesternCostumeBuilding
908 S. Broadway, Los Angeles 90015
“Grand historic staircases are being restored and modern amenities are being added to the design to complement the existing historic fabric downtown LA, creating a unique urban Downtown model for the rest of the country,” LA Councilmember José Huizar.
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