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Erma Bombeck has an interesting look at developing a partnership strategy

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Not only was Erma Bombeck one of America’s great humorists she had a great business sense. She wrote books and newspaper columns requiring her to juggle the daily rigors of writing with keeping her network of newspapers intact.

When selecting the subjects and theme of a book or recruiting anew newspaper she had to use a winning strategy. Of course she knew how to relate her business strategy in a colorful, memorable way.

“Never go to a doctor whose office plants have died,” she said.

In other words she challenges us to look at the clues of a business deal or partner pay attention to little clues telling you the seriousness and quality of the partner.

It worked for her. At the height of her career her column appeared in 900 papers and was read by 30 million people twice each week.

This is another installment of a series of motivational quotes providing information about the persons being quoted and the application to our daily life. It is based on material prepared by of Rochester Hills, Mich., and is intended as a tool for building the success of today’s business professionals. It is a 2014 © copyright by and used with their permission.

Business resources:



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