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Enterprise Gamification Europe: A London Event

For those who are interested in the field of digital education, it is known that there is a growing link between eLearning and gamification. As learning through fun becomes more commonplace there is an increased interest in gamification and its future potentials. “Enterprise Gamification Europe” dares to wonder how gamification (and “Game Theory,” its communicative predecessor) can be used to impact consumer revenue and, therefore, also be useful to businesses outside of the educational field.

Gamification uses technology to create new interactive games that can help people learn.
Photo by Andrew Burton/Getty Images

According to the official website:

"The Enterprise Gamification Europe website offers visitors an introduction to many interesting Gamification articles, presentations and podcasts. The “Resource Center” page has a wealth of information on a range of topics that include customer loyalty, achieving profitability through gamification and satisfying customers by increasing the fun factor in consumer culture. These materials outline what to do and what not to do in order to guarantee a successful implementation of gamification technology in mostly any type of business or organisation."

“Enterprise Gamification Europe” is an occasion that is taking place in London on the 26th and 27th of March. The event is run by IQPC, a global events company, and its focus topics all concern gamification, notably what to look toward in the future in order to improve gamification indefinitely. The event will include a number of guest speakers, exhibitions, and sponsorship opportunities. Advertised as being “Europe's First International Forum Dedicated to Driving Consumer Revenue and Engagement using Game Theory,” the event is supported by major technology-savvy companies such as HP and Samsung.

For those who work in the field of gamification (or eLearning or marketing or advertising) attending events such as this offers excellent chances to network. If anyone is in London and is interested in this event more information can be found about it here:

Anyone who wishes to attend the event will get 20% off the current rate if they use the code below:


Happy Gaming!

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