Mobile is the future. And, social media has embraced mobile usage by having apps that are available for all smartphone users. Not only does this mean that you can receive notifications anytime, anywhere, it also means that there is no reason for you to respond quickly. This is also a great assist if you are focused on growing your local business, since your audience can use Maps to easily find out directions, which we already mentioned. However, this gives you more incentive to make sure that your website is mobile friendly, meaning that it fits the screen of a smartphone and is easy to navigate.
Since about 66% of user-generated tweets that have mentioned brands come from mobile users and 20 million unique mobile monthly visitors are on Google Plus, you have to be mobile friendly as well. Thank you for following this brief series on How to Expand Your Reach using Social Media Marketing.
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