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Elizabeth Arden unveils new breakthrough product in skincare protection

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Elizabeth Arden recently revealed an all new breakthrough topical skin care protection product called the Triple Protection Factor Broad Spectrum Sunscreen SPF 50+ (or TPF 50). This new product is a revolutionary anti aging product that will be part of Elizabeth Arden's new all-inclusive skin care line called Elizabeth Arden Rx.

What makes the Triple Protection Factor Broad Spectrum Sunscreen SPF 50+ so special is it's cutting technology that combines SPF 50, antioxidant complex and a DNA enzyme complex that together prove to be more effective in reducing the risks associated with premature signs of aging and skin cancer due to over exposure to the sun. Made with a universal tint, it can be used by all skin types and tones to maintain a healthy radiant complexion. It is also mild and gentle enough that it can be used every day as an integral part of skin care regimens.

In a double blind study conducted by leading skin cancer researcher and the Professor of Dermatology at Mt. Sinai School of Medicine, Dr. James M. Spencer along with internationally recognized and award winning clinical pathologist and CEO of Living Research s.a.s., Dr. Enzo Emanuele, that was published in the Journal of Drugs in Dermatology, TPF 50 was shown to be significantly more effective than other topical products that also contain DNA enzymes, antioxidants and growth factors when they were used in combination with other SPF 50 sunscreens.

'With the introduction of TPF 50, Elizabeth Arden is taking an all inclusive approach by setting a new standard in skin protection, said Dr. Spencer. 'This revolutionary combination is clinically proven to have more protective effects on the skin than other commonly used products.'

The technology was developed using the expertise of US CosmeceuTechs, LLC and its CEO John Lewis who is credited with the development of Alpha Hydroxy Acid, Idebenone and CoffeeBerry all compounds that contain antioxidant and skin rejuvenating properties as well. Together with Elizabeth Arden, TPF 50 was created on the findings that by combining the three main components of DNA enzyme complex, antioxidant complex and SPF 50, they could create a product that was more effective than any other product out there in the market for combating the premature signs of aging and skin cancer.

TPF 50 will be unveiled at the annual American Academy of Dermatology Meeting on March 21 and will debut through exclusive distribution in physicians offices the beginning of April. As it will only be available nationwide in physicians offices, there is no need for concern. TPF 50 will be available to everyone without a prescription.

For more information about Elizabeth Arden and its products visit http://www.elizabetharden.com/.

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