A new line of products has been added to the EDEN BodyWorks family, the Coconut Shea collection. Infused with pure coconut oil and shea butter, the Coconut Shea collection is an exciting addition to EDEN BodyWorks' existing products, invigorating Peppermint Tea Tree and moisturizing Jojoba Monoi.
EDEN BodyWorks provides natural products that integrate wellness and beauty inspired by nature to restore and maintain the body’s original design. Founded by Jasmine Lawrence, EDEN BodyWorks™ was developed to address the consumer demand for all natural products that really work. Unlike most products that are purely cosmetic in nature, EDEN BodyWorks products actually deliver on their promise; guaranteed. EDEN BodyWorks products contain no alcohol, no petroleum, no mineral oils and no sodium sulfates.
The budget-friendly and easy-to-use products were formulated with all natural ingredients to deliver performance and pampering for your tresses. Creating the coveted “just left the salon” look, EDEN BodyWorks’ Coconut Shea Collection consists of five must-have offerings:
- Pudding Soufflé: A lightweight soft hold styling formula perfect for setting, twisting and defining hair. Great for elongating and stretching curls. SRP: $8.99 (16 oz.)
- Leave-In Conditioner: A creamy detangler used to soften hair and improve manageability. This sulfate-free formula is safe for color-treated, chemically treated, curly, or straight hair. SRP: $8.99 (8 oz.)
- Co-Wash: A no-suds, moisture-rich, sulfate-free cleansing conditioner that leaves hair silky, soft, and frizz-free while removing build-up. Ideal for those seeking daily hydration without the concern of drying hair out from excessive shampooing. SRP: $8.99 (16 oz.)
- Curl Crème: Eliminating curl shrinkage and fly-aways, this humidity-resistant formulation refines and separates curls and waves while providing maximum hold. SRP: $8.99 (16 oz.)
- Edge Gel: Smooth and tame hairline edges with an emollient rich, frizz-fighting formulation that eliminates unruly tresses. SRP: $8.99 (6 oz.)
“Our new collection has something for every woman and every texture, no matter how she’s rocking her tresses,” said Jasmine Lawrence, EDEN BodyWorks Founder. “Curly, straight, locked, or cropped, Coconut Shea by EDEN BodyWorks was designed with your style in mind!”
To celebrate the launch of the new Coconut Shea collection, EDEN BodyWorks will be hosting “Style with EDEN” events throughout the Spring and early Summer 2013. An invite-only affair, “Style with EDEN” will feature live demonstrations by some of the most talented women in the hair and fashion industries.
The EDEN BodyWorks Coconut Shea collection will be available at www.edenbodyworks.com on April 1st, 2013 and in select Wal-Mart stores on May 1st, 2013.
For additional information on EDEN BodyWorks visit www.edenbodyworks.com, “like” the brand on Facebook or follow on Twitter and Instagram (@edenbodyworks).
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