Skip to main content
  1. News
  2. Top News

Dumb Starbucks billed as 'work of art parody' to skirt trademark laws?

See also

Dumb Starbucks is a new coffee shop that looks, smells and tastes just like a regular Starbucks store, but everything has the word "Dumb" in front of it. What would be the reason behind this except for trying to cash in on the Starbucks' popular name?

According to Time Magazine on Feb. 10, the store is considered a work of parody art. Apparently the folks that thought this one up think the store's name is protected under the law because it falls under the umbrella of art.

The store offers everything from "Dumb Caramel Macchiato" to "Dumb Chai Tea Latte" and even when ordering the sizes available are Dumb "Venti" to "Dumb Tall." The Dumb Starbucks experience came with a FAQ sheet that employees handed out to the Dumb customers.

The sheet says that Dumb Starbucks is a real business but “for legal reasons Dumb Starbucks needs to be categorized as a work of parody art.” The store started a buzz on Twitter, but a tweet from Mark McCune probably summing up the fate of this new store saying "Go buy some @dumbstarbucks before dumb lawyers get to it."

This looks like an attempt at outsmarting the U.S. trademark system with some type of loophole that someone discovered. The Dumb Starbucks opened their new concept store in Los Angeles this weekend and because of their opening special of free drinks, the Dumb line was out the door waiting for a Dumb knockoff beverage of their choice.

Will the other or original Starbucks be flattered that an entire store opened up as a parody art of Starbucks? Probably not, but no word

Advertisement

News

  • Israel, Hamas clash in Gaza
    Hamas claims to have captured an IDF soldier on the bloodiest day of the conflict
    Video
    Video
  • Missing bodies
    38 bodies have not been found from the MH17 debris field in eastern Ukraine
    World News
  • Peeping Toms in NSA?
    Has the NSA seen you naked? Edward Snowden says it's not unlikely
    NSA
  • Autism study
    The newest, largest study on autism suggests that it mostly has to do with genetics
    Science
  • McIlroy takes Open
    Rory McIlroy hangs onto the lead and wins the 2014 British Open
    Sports
  • $23 billion payout
    A jury sides with the widow of a smoker, tobacco company shells out $23 billion
    Headlines

Related Videos:

  • The Siberian sinkhole at the “end of the world” is 262 feet wide, up to 300 feet deep, and it has scientists perplexed as to what might have caused such a terrifying hole. While the origin of the Siberian sinkhole is currently being investigated by a grou
    <div class="video-info" data-id="518330038" data-param-name="playList" data-provider="5min" data-url="http://pshared.5min.com/Scripts/PlayerSeed.js?sid=1304&width=480&height=401&playList=518330038&autoStart=true"></div>
  • Demystifying the giant 'End of the World' hole in Siberia: So what is it?
    <div class="video-info" data-id="518330038" data-param-name="playList" data-provider="5min" data-url="http://pshared.5min.com/Scripts/PlayerSeed.js?sid=1304&width=480&height=401&playList=518330038&autoStart=true"></div>
  • Native American tribe cancels Ted Nugent show over past racist comments
    <div class="video-info" data-id="518259513" data-param-name="playList" data-provider="5min" data-url="http://pshared.5min.com/Scripts/PlayerSeed.js?sid=1304&width=480&height=401&playList=518259513&autoStart=true"></div>