The entertainment industry has been waiting for a talent like Diva, aka Keldamuzik. Her dynamic look and incredible sound gives depth and vibrancy to the music she so powerfully presents. A Hip Hop artist, Diva has successfully set herself apart from the typical act. In fact, her talents make her exceptional.
Diva is a Dream Catcher, she made a goal for herself and she is reaching it!
What is your background and story?
I’m DIVA, aka Keldamuzik. I’m from the Bay Area California and I’m a Hip Hop artist. Basically, I’m a rapper, but I like to call myself a Hip Hop artist because it doesn’t put me in a box. Music and entertainment is my life and I enjoy every minute of it; from the struggles to the success, of course. I started doing music when I was 16 and I began to take my career much more seriously a few years ago.
How did you get involved in entertainment specifically and why did you make it a career?
I’ve been in the entertainment industry since childhood doing print ads, fashion shows, acting and modeling classes. I don’t know why, but I just feel that it’s my calling. I love to be center of attention. I feel there’s something in me that wants to express something and for me, music and performing is the only way. I recorded my first album “Shut Up, Listen!” a few years back and that’s when things really took off. From there, I started getting invites overseas to perform and collaborations with other established artists.
What awards have you received?
I won an award from “Our TV” for being entrepreneur of the year, running my own label and hosting my own TV series. I’ve had other awards here and there for participating in community organization events as well. No Grammy yet; but it’s on the horizon for sure.
Tell us about the process you’ve been through to garner attention for your work.
At first, we were marketing me in the Caribbean; I toured through a few islands like Barbados, St. Maarten and Antigua. I even was the opening act for Reggae artist, Jah Cure. After that, we started marketing in Tokyo. I opened up for R&B singer Lloyd at Zepp Tokyo. We decided to market my material internationally, build a strong, solid fan base and then come back to the U.S.
Can you tell us about some of the people who have stepped up to support your efforts?
I’ve definitely worked with a few people that are down and in full support of what I do. When I first started out, I was signed to Numworld Entertainment, for those that don’t know, its Numskull’s label from the Luniz, they had the hit song “I Got 5 on it.” He was in full support of my career, then I had other people that work specifically behind the scenes in the business that have helped me since day one and that is my team at Golddigga Entertainment/Kavio Kash Publishing.
What do you see developing in the future? Any further dreams?
I see so much. My music has been heard in the film “Please Give” starring Amanda Peet, as well as the television shows “Bad Girls Club” and “Real World.” In the future I would like to see more music placements and a tour overseas with other established acts. As we speak, I’m endorsing a clothing called “Skylier Wear.” We just did a glamorous shoot the other day in her clothing and are currently releasing photos of it on my all of my social networks.
How can people learn more about what you’re doing? Website?
Do you have some advice or encouragement for “dream catchers” in the entertainment industry?
I don’t want to sound like a broken record, but honestly, if you stay true to what you do, then something is going to happen. Even if it’s not a signing to a major label and being on MTV around the clock. You can still live out your dreams doing it by yourself and building a team around you. Remember, you control your destiny, do not let it control you.
Do you know of organizations “Dream Catchers” could utilize to further their careers?
www.Reverbnation.com is always a good site to list your music and receive breakdowns on what the industry is looking for. I know people are on a budget out there, but if you set it right, then you can pay to submit to some of these opportunities Reverb has to offer. I also think Pandora is another good source to display your music. I was just added to Pandora recently and have gained a whole new fan base in other regions.