"There's so much sexy out there. My line will figure out a way to represent my convoluted and confusing opinion on what is sexy." - E!News
If you're an Adam Levine fan, prepare to get excited! Adam launched his new fragrance at Macy's Herald Square just last week and now is asking YOU to help him design his new clothing line, “222 by Adam Levine for Kmart."
Yesterday in NYC, Adam kicked off his partnership with Shop Your Way to get his fans to help him create his new line. Adam’s fans can share in his design journey by uploading inspirational images, pictures of favorite clothing items, unique design details, drawings, written notes, etc.
In a true Adam Levine-ism, he started talking about what his women's collection is like and told E! News:
"It's like me but with breasts and a vagina."
Adam will be working directly with Shop Your Way members to preview designs, providing updates and gather feedback and suggestions through his page. The partnership is currently live and will continue throughout Adam’s design process.
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