So many people are still scratching their heads, wondering how Obama did it? How did he come from virtual obscurity to be the President of our country? Is there a secret to Was Obama's success part of a well executed plan? Believe me, it was a plan.
This cohesive program did not organically or immediately happen. What we saw Obama do will change the face of campaigning from now on. The outreach was genius, there were many platforms included in his plan to reach out to those voters who were routinely discounted or ignored. First the message is designed and plans are put into place to hone in on the message and deliver it to as many people as possible. The word crafting, the delivery all worked out ahead of time.
One of the things that I personally liked was that there were many platforms included in his plan to reach out to The message was decimated through all media sources, tv, newspapers and the great equalizer - the internet. They used YouTube, a constantly updated blog with interactive choices. New types of campaign opportunities were developed using the net. I made over 6,000 calls using the form and lists that they developed. Obama was my candidate and now my President was the voice of the people. He was the man I never thought I'd live to see, a black man in the White House. Sometimes it's a wonderful world.
There were so many obstacles to overcome and his political machine pulled out every method they needed to sell Obama to the citizens of our country. It was the most sophisticated political machine I've ever seen. As a career organizer I cheered every time I saw another method being used to put the message out there.
The author, Choice Golden, hands you the keys to success. This book will help you hone any presentation into a persuasive message. It has put the information into a format that you will use as a reference guide for any campaign or presentation you're working on. Use this valuable tool and outsell everyone in your company. What these methods did for Obama they can do for you.