Disneyland Resort has discounted offering its discounted tickets for Southern California residents, the Orange County Register reported Feb. 18.
Since 2003, SoCal residents have received substantial discounts for admission to Disneyland Park and Disney California Adventure (DCA).
Disney discount tickets offers typically included a two-for-one ticket option or, as in 2012, a two-day $99 ticket. The deals helped keep up attendance during the slower season, generally January through May.
But the SoCal discount tickets are no longer needed, especially with the completion of DCA’s multi-year, billion-dollar expansion.
"We regularly evaluate our offerings in the local market and make decisions based on our business needs," said Suzi Brown, a Disneyland Resort spokeswoman, in a statement to the OC Register.
Cars Land, the 12-acre area themed to the Pixar movie, generated higher attendance figures since its debut in June of last year. According to the OC Register, Disneyland Resort experienced record attendance since the area’s opening, with DCA and Disneyland Park both attracting guests.
The move isn’t particularly surprising. Disneyland substantially raised its admissions prices in May 2012. The price of a premium annual pass going up to $649 from $499, an increase of 30%. A SoCal resident select pass, a “cheap” option providing access to Disneyland Resort parks for 170 days out of the year, went up $70 to $269.
Now, SoCal residents who wish to purchase Disneyland tickets for a short visit will find a much smaller difference the SoCal resident select pass and a three-day Parkhopper ticket, which runs at $220 for guests 10 and older.
That price reflects a current special offer, available to all guests, that is being offered online for a three-day Disneyland Parkhopper ticket. Tickets under that promotion must be purchased by Feb. 26, with first use by March 11.