Skip to main content
  1. Tech
  2. Games
  3. Consoles

‘Disney Infinity’ team pleased with reception of new toy box lines

See also

If you thought the new “Disney Infinity” “Wreck it Ralph,” “Rapunzel” and “Frozen” toy box sets were doomed for failure, think again.

In an exclusive interview with Examiner, “Disney Infinity” Art Director Jeff Bunker and Executive Producer John Vignocchi said they’ve heard nothing but positive comments from retailers carrying the new playsets and that if anything, they were helped by the theatrical release of “Frozen,” as well as the outcry of the game’s fans who wanted more female characters in the game.

“The reception has been incredible,” Vignocchi said. “I was with retailers last week and Walmart told me that Rapuzel, which was available exclusively there, was the fastest selling interactive toy they’ve had since the toys-to-life category was introduced. People have been really excited.”

The first major toy box sets to feature newer and not as mainstream as characters since the game was launched, the “Frozen” toy box set even allows gamers to change the color of the land and sky.

For all of our latest exclusives, previews, reviews and features, follow us on Twitter and like us on Facebook. Game On.

Advertisement

Don't Miss

  • The Crew
    'The Crew' exclusive: New details on racing types, open-world, seamlessness and more
    Games Exclusive
  • Dirty hands
    Find out how to clean the gross gadgets you carry with you all the time
    Video
    Tech Buzz
  • Civ
    Need to catch up on 'Sid Meier's Civilization'? Here is everything you need to know
    Camera
    Games Feature
  • Contact lenses
    Google applies for patent for what could be the Google Glass successor
    Tech News
  • Upcoming
    These are 2014's biggest PS4, Xbox One and Wii U games
    Camera
    Games Feature
  • Microscope
    A brilliant doctor invents a microscope that can be created for less than 50 cents
    Video
    Headlines

Related Videos:

User login

Log in
Sign in with your email and password. Or reset your password.
Write for us
Interested in becoming an Examiner and sharing your experience and passion? We're always looking for quality writers. Find out more about Examiner.com and apply today!