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Detroit Lions announce formation of Quick Lane Bowl

The Quick Lane Bowl replaces the Little Caesars Pizza Bowl
The Quick Lane Bowl replaces the Little Caesars Pizza Bowl
Courtesy of Detroit Lions

The Little Caesars Pizza Bowl had a strong history in Detroit. It started in 1997 as the Motor City Bowl, opening at the Pontiac Silverdome. In later years, it moved to Ford Field and also got its new moniker, while pitting a Mid-American Conference team against another school on Boxing Day.
In July of 2013, the Detroit Lions and the Big Ten announced that they were replacing the Little Caesars Pizza Bowl with a new bowl game to be played at the same time. The move also bumped the MAC from the line-up, replacing it with an Atlantic Coast Conference team.
The Pizza Bowl featured a MAC team playing a Big Ten team, although the Big Ten was represented in the game just three times.
On Tuesday, the Lions announced that the new bowl will be called the Quick Lane Bowl and is sponsored by Ford Motor Company. Quick Lane is an auto repair shop and a subsidiary of Ford.
“With a national platform to showcase the city of Detroit as well as the Southeast Michigan football tradition, it was important for us to partner with an organization like Quick Lane who has a strong local and national presence,” Detroit Lions President Tom Lewand said in a press release. “We look forward to collaborating to institute a great bowl game tradition at Ford Field for years to come.”
The Lions are one of only two NFL teams that host and manage their own bowl game. The other team is the Houston Texans, which hosts the AdvoCare V100 Texas Bowl at NRG Stadium.
The Quick Lane Bowl will be played at Ford Field on Dec. 26 at 4:30 p.m.

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