Image courtesy of RedHead Writing
Chicks who Click held their first conference of 2010 last Saturday at The Curtis Hotel in Denver. The social media event, “The Power of You”, included speakers focusing on personal branding, harnessing Twitter, managing multiple online personalities and privacy and other topics.
Keynote speaker Melanie Mills of Higher Ground, Inc. set the tone for the day. Through a series of exercises, Melanie helped the group understand how different personalities embrace and participate in social media, their strengths and where they face challenges. She also proposed “The 1% Solution” – the idea that by focusing on small things can impact great change. “Who is the one person you can meet, what is the one thing you can do, one idea you can embrace to make a difference? It’s about doing 1% of all the possible things you could do – that frees you up to do one thing that impacts change.” Melanie closed her talk by having each person create and commit to a “Power of You Action Plan” including what they want to start doing, stop doing and keep doing.
Other morning speakers included Shelly Kramer, founder of Kansas City integrated marketing and social media agency V3 who spoke about “Finding your voice online – The Brand of You”, Misty Montano of Channel 4 News who presented “How I Tweeted my way to HD” and Erika Napoletano who discussed “Multiple Online Personality Management – without medicine”. Coverage of their presentations can be found here, here and here.
After a great lunch sponsored by Noodles & Co., the afternoon included Q&A with a panel of mommy bloggers including Aimee Geise (Greeblemonkey), Amber Johnson (Mile High Mommas, Crazy Bloggin' Canuck) and Olivia Omega (Ladies who Launch, BabyCandy, Congrats from Colorado) moderated by Amy Blum (Mile High Organics). Discussion focused on managing work/life balance, family privacy, handling giveaways and making money blogging.
The last presenter of the day was Tara Anderson of Lijit, who gave an entertaining and interactive presentation entitled “Everything I know about social media I learned from an 80’s sitcom”. Her talk included examples from “Saved by the Bell”, “Punky Brewster”, “Cheers” and “Who’s the Boss.” It’s difficult to capture the essence of Anderson’s presentation in a recap but check back for a link to the video that will be posted as soon as it’s available.
For more information: Check out Erika Napoletano's recap on her blog at Redhead Writing