Newsweek magazine named Round Rock-based Dell Computer the greenest U.S. company of 2010, further solidifying Austin and central Texas’ reputation as a green mecca. It’s the second year the magazine ranked the largest 500 US companies using sustainability criteria. Dell finished second last year.
In awarding Dell the top spot, Newsweek mentioned Dell’s ambitious emissions reduction program, in which the company plans to reduce corporatewide energy emissions by 40% through the year 2015. Dell also is a heavy user of renewable energy. In addition, the company’s flagship laptop and desktop computers are designed to use less energy, and Dell’s engineering process looks at environmental savings throughout the design and manufacturing process.
Dell led a list of high tech heavy hitters by seizing the top spot for the first time. Rounding out the top ten along with Dell were Hewlett-Packard, IBM, Johnson and Johnson, Intel, Sprint Nextel, Adobe Systems, Applied Materials, Yahoo and Nike. Sunnyvale, California-based ADM, a company with significant Austin operations, was ranked 12th.
According to Newsweek, the green rankings are designed to heighten awareness of best practices concerning sustainability and to foster discussion between industry and the public.
For more information: