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Dash 4 Cash program kicks off at Daytona

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Nationwide Insurance's Dash 4 Cash program returns to the NASCAR Nationwide Series for a sixth time in 2014. This year, the program will kick off with the July race at Daytona (Fla.) International Speedway and conclude at Iowa Speedway in Newton on Aug. 2.

"To end the program at a standalone event, which is usually all Nationwide Series drivers, at a great race track that always puts on a heck of a show says a lot for what NASCAR is intending for the series," Nationwide Series driver Elliott Sadler said. "For us, ending in Iowa seems to be the right thing to do."

The top-four Nationwide Series championship-eligible drivers at Daytona will be the four drivers to compete for the first bonus at New Hampshire Motor Speedway in Loudon on July 12. The highest finisher among those four drivers at NHMS will win $100,000.

The $100,000 winner and the other three highest-finishing championship-eligible drivers from New Hampshire will then be the four drivers to compete for the second $100,000 bonus the next race at Chicagoland Speedway in Joliet,, Ill., on July 19. The program will continue in the same fashion for races at Indianapolis Motor Speedway in July and then the race at Iowa.

If the same driver wins the $100,000 bonuses at New Hampshire, Chicagoland and Indianapolis and then wins the race at Iowa, Nationwide Insurance will kick in an additional $600,000 bonus to bring the total to $1 million ($100,000 for each of the four races + $600,000 for winning at Iowa).

There will be a $100,000 bonus awarded to a fan after the race at Iowa. Four finalists will be selected from entrants at those finalists will each receive a trip and tickets for themselves and a guest to the final Dash 4 Cash race at Iowa Speedway. Those fans will each be paired with one of the Dash 4 Cash competitors in that race; then, the fan whose driver wins the bonus for that race will also pocket a $100,000 bonus.



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