If you are evaluating a number of different colleges, avoid soliciting any school representative's interest until you are reasonably satisfied with the outcome of your evaluations. You do not wish to end up needing to respond “thanks, but no thanks” to the rowing team scholarship offer.
College programs exist as they are and you have not been consulted to alter the programs. Still, you may consider all easily available data, and then delve deeply beyond it. Ask as many questions as you are able to distinguish programs' primary structures and content, peripheral and complementary resources and experiences, historical graduate school and employment placement, and evidence of pertinent national networking, without being judgmental in conversational or written tone and regarding your counter-responses. You may wish to have someone edit your query ideas to determine how balanced you are in your presentation; in your efforts remain as impersonal and professional as is possible. Subsequent to contacting the colleges you are, for better or worse, placed onto “interested candidate” lists and the schools may surreptitiously gather information about you. As soon as you provide any personal information (email, home address, other) by which you may acquire information, you become part of their database. But, it is too late to ask preemptive queries after you have already enrolled, so get it done in advance.
If you are a top, recruited applicant (athletically, academically, etc.) you may attempt to determine if negotiation for alternative delivery of academic content, program structure and living arrangements are possible to address your personal objectives. If so, you should determine if the schools would create written contractual agreements with you to assure that you receive that which is reportedly available.
Of course, you wish to receive as much OPM (other people's money) as is possible in terms of scholarships and grants to cover all costs . However, you also want educational products, settings and manners of delivery that most proximate your ideals. By analogy, if on a television game show you won a boat, but wanted or needed a car, you would gleefully (as is customary) accept the boat sans any other offer, with the intention of selling/trading it. Likewise, people sometimes accept college crew team scholarships because they are good all-around athletes, the school needs to fill the rowing team and the money is available. However, these students have no intention to scull beyond the four years of the agreement and the OPM offer should come from a college that otherwise meets objectives and needs as closely as is possible.
So, it looks like they will cover all your expenses via a full scholarship based upon “rowing.” Do you wish to attend the school? Try to find as many nuanced answers to that question before it is time to negotiate your acceptance of the offer versus needing to respond “thanks, but no thanks.”